How popular isSugar In The Raw in search?
In August 2026, there were an estimated 12.1K branded searches for Sugar In The Raw worldwide which is down 18.2% over the last 11 months. Sugar In The Raw holds 4.6% estimated Share of Search among sugar worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Silver Spoon76.5%
- Tate & Lyle10.3%
- Domino5.6%
- Sugar In The Raw4.6%
- Billington's2.5%
- C&H0.38%
Follow Sugar In The Raw and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which sugar compete with Sugar In The Raw?
Share of Search by month for Silver Spoon, Tate & Lyle, Domino, Sugar In The Raw, Billington's. The figures are in the table below the chart.
View monthly share of search table
| Month | Silver Spoon | Tate & Lyle | Domino | Sugar In The Raw | Billington's | C&H |
|---|---|---|---|---|---|---|
| Oct 2025 | 73.1% | 12% | 6.6% | 5.4% | 2.4% | 0.47% |
| Nov 2025 | 75.5% | 10.2% | 6.8% | 4.5% | 2.5% | 0.49% |
| Dec 2025 | 75.5% | 10.2% | 6.8% | 4.5% | 2.5% | 0.49% |
| Jan 2026 | 74.7% | 10.1% | 6.7% | 5.5% | 2.5% | 0.48% |
| Feb 2026 | 75.2% | 10.1% | 6.8% | 4.5% | 3% | 0.37% |
| Mar 2026 | 76.5% | 10.3% | 5.6% | 4.6% | 2.5% | 0.38% |
| Apr 2026 | 76.5% | 10.3% | 5.6% | 4.6% | 2.5% | 0.38% |
| May 2026 | 74.1% | 12.2% | 5.5% | 5.5% | 2.4% | 0.37% |
| Jun 2026 | 67% | 16.4% | 6% | 7.3% | 2.7% | 0.53% |
| Jul 2026 | 76.3% | 10.3% | 5.6% | 4.6% | 2.5% | 0.72% |
| Aug 2026 | 76.5% | 10.3% | 5.6% | 4.6% | 2.5% | 0.38% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 76.5% | 201K | 0% | +0.3 points | |
| 2, held 2nd | 10.3% | 27.1K | 0% | 0 points | |
| 3, held 3rd | 5.6% | 14.8K | 0% | 0 points | |
| 4, held 4th | 4.6% | 12.1K | 0% | 0 points | |
| 5, held 5th | 2.5% | 6.6K | 0% | 0 points | |
| 6, held 6th | 0.38% | 1K | -47.4% | -0.3 points |
76.5%
Held 1st. 201K estimated branded searches, 0% vs prior month. Share +0.3 points.
10.3%
Held 2nd. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.
3.Domino
5.6%
Held 3rd. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.
4.6%
Held 4th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.
2.5%
Held 5th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.
6.C&H
0.38%
Held 6th. 1K estimated branded searches, -47.4% vs prior month. Share -0.3 points.
Compare search popularity between Sugar In The Raw and its closest rivals
- Sugar In The Raw vs Silver Spoon: compare search popularity
- Sugar In The Raw vs Tate & Lyle: compare search popularity
- Sugar In The Raw vs Domino: compare search popularity
- Sugar In The Raw vs Billington's: compare search popularity
- Sugar In The Raw vs C&H: compare search popularity
- Compare Sugar In The Raw with any brand
How has branded search demand for Sugar In The Raw changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Sugar In The Raw worldwide fell from 14.8K to 12.1K.
- Across the 11 months ending August 2026, Sugar In The Raw’s estimated Share of Search among sugar worldwide decreased from 5.4% to 4.6%.
- Across the 11 months ending August 2026, Sugar In The Raw’s estimated Share of Search among sugar worldwide peaked at 7.3% in June 2026 and was lowest at 4.5% in February 2026.
How did search popularity change for sugar worldwide in August 2026?
4 changes
Estimated monthly branded searches for C&H worldwide fell 23.1% over 11 measured months, from 1.3K to 1K in August 2026.
Estimated monthly branded searches for Sugar In The Raw worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.
Estimated monthly branded searches for Domino worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.
Estimated monthly branded searches for Tate & Lyle worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026.
How is Sugar In The Raw measured?
Brandwave collects information about searches that people make online using Sugar In The Raw’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- sugar in the raw
Do you work for Sugar In The Raw? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Sugar In The Raw your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.