Brandwave

How popular isSilver Spoon in search?

In August 2026, there were an estimated 201K branded searches for Silver Spoon worldwide which held steady over the last 11 months. Silver Spoon holds 60.9% estimated Share of Search among sugar worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Silver Spoon60.9%
  2. Tate & Lyle24.6%
  3. Billington's6%
  4. Domino4.5%
  5. Sugar In The Raw3.7%
  6. C&H0.3%
Silver Spoon website (opens in a new tab)

Follow Silver Spoon and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which sugar compete with Silver Spoon?

Silver Spoon against sugar worldwide, by month

Share of Search by month for Silver Spoon, Tate & Lyle, Billington's, Domino, Sugar In The Raw. The figures are in the table below the chart.

View monthly share of search table
MonthSilver SpoonTate & LyleBillington'sDominoSugar In The RawC&H
Oct 202556.7%28%5.6%5.1%4.2%0.37%
Nov 202560.2%24.4%5.9%5.4%3.6%0.39%
Dec 202560.2%24.4%5.9%5.4%3.6%0.39%
Jan 202659.8%24.2%5.9%5.4%4.4%0.39%
Feb 202659.5%24.1%7.2%5.4%3.6%0.3%
Mar 202660.9%24.6%6%4.5%3.7%0.3%
Apr 202660.9%24.6%6%4.5%3.7%0.3%
May 202657.3%28.3%5.6%4.2%4.2%0.29%
Jun 202648.5%35.7%5.8%4.3%5.3%0.38%
Jul 202660.7%24.6%6%4.5%3.7%0.57%
Aug 202660.9%24.6%6%4.5%3.7%0.3%
Sep 2026——————

  1. 1.Silver Spoon

    60.9%

    Held 1st. 201K estimated branded searches, 0% vs prior month. Share +0.2 points.

  2. 2.Tate & Lyle

    24.6%

    Held 2nd. 81.3K estimated branded searches, 0% vs prior month. Share +0.1 points.

  3. 3.Billington's

    6%

    Held 3rd. 19.8K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Domino

    4.5%

    Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Sugar In The Raw

    3.7%

    Held 5th. 12.1K estimated branded searches, -0.08% vs prior month. Share 0 points.

  6. 6.C&H

    0.3%

    Held 6th. 1K estimated branded searches, -47.4% vs prior month. Share -0.3 points.

Compare search popularity between Silver Spoon and its closest rivals

Every comparison with Silver Spoon

How has branded search demand for Silver Spoon changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Silver Spoon worldwide held steady at 201K.
  • Across the 11 months ending August 2026, Silver Spoon’s estimated Share of Search among sugar worldwide increased from 56.7% to 60.9%.
  • Across the 11 months ending August 2026, Silver Spoon’s estimated Share of Search among sugar worldwide peaked at 60.9% in August 2026 and was lowest at 48.5% in June 2026.

How did search popularity change for sugar worldwide in August 2026?

  1. Estimated monthly branded searches for C&H worldwide fell 23.1% over 11 measured months, from 1.3K to 1K in August 2026.

  2. Estimated monthly branded searches for Domino worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.

  3. Estimated monthly branded searches for Sugar In The Raw worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.

  4. Estimated monthly branded searches for Tate & Lyle worldwide fell 18.1% over 11 measured months, from 99.3K to 81.3K in August 2026.

How is Silver Spoon measured?

Brandwave collects information about searches that people make online using Silver Spoon’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • silver spoon

Do you work for Silver Spoon? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Silver Spoon your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free