Brandwave

How popular isStyleSeat?

In September 2026, people searched for StyleSeat by name about 90,500 times worldwide, a 17.7% decrease from the previous year. These searches made up 13.9% of all global barbershop software searches, placing StyleSeat second out of five brands. When we asked both ChatGPT and Google AI Overviews about barbershop software, StyleSeat did not appear in any of the answers.

Search and AI answers in September 2026

StyleSeat is the second most searched of 5 competitors and not listed in any AI answer.

  1. BooksyShare of searches 84.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  2. StyleSeatShare of searches 13.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. theCutShare of searches 0.68%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  4. SquireShare of searches 0.66%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  5. BarberlyShare of searches 0.09%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
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Top barbershop software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, StyleSeat did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Squire1st
  2. Booksy2nd
  3. theCut3rd
  4. Barberly4th
  5. StyleSeat–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Booksy5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Squire5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • theCut3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Barberly2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • StyleSeat0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about barbershop software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Which barbershop software compete with StyleSeat?

StyleSeat against barbershop software worldwide, by month

Share of searches by month for Booksy, StyleSeat. The figures are in the table below the chart.

View monthly share of searches table
MonthBooksyStyleSeattheCutSquireBarberly
Oct 202582.1%16.4%0.81%0.52%0.11%
Nov 202584.9%14%0.45%0.54%0.11%
Dec 202584.7%13.9%0.55%0.66%0.09%
Jan 202684.6%13.9%0.68%0.66%0.11%
Feb 202684.7%13.9%0.68%0.54%0.09%
Mar 202685%13.9%0.45%0.54%0.07%
Apr 202685%13.9%0.45%0.54%0.09%
May 202685%13.9%0.45%0.54%0.09%
Jun 202685.1%13.9%0.37%0.51%0.07%
Jul 202685.1%13.9%0.46%0.51%0.07%
Aug 202684.9%13.9%0.56%0.61%0.07%
Sep 202684.6%13.9%0.68%0.66%0.09%

  1. 1.Booksy

    84.6%

    Held 1st. 550K estimated branded searches, -18.3% vs prior month. Share -0.2 points.

  2. 2.StyleSeat

    13.9%

    Held 2nd. 90.5K estimated branded searches, -17.7% vs prior month. Share +0.1 points.

  3. 3.theCut

    0.68%

    Moved from 4th to 3rd. 4.4K estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.Squire

    0.66%

    Moved from 3rd to 4th. 4.3K estimated branded searches, -10.4% vs prior month. Share +0.1 points.

  5. 5.Barberly

    0.09%

    Held 5th. 590 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between StyleSeat and its closest rivals

Every comparison with StyleSeat

4 comparisons

How has branded search demand for StyleSeat changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for StyleSeat worldwide fell from 110K to 90.5K.
  • Across the 12 months ending September 2026, StyleSeat’s share of searches among barbershop software worldwide decreased from 16.4% to 13.9%.
  • Across the 12 months ending September 2026, StyleSeat’s share of searches among barbershop software worldwide peaked at 16.4% in October 2025 and was lowest at 13.9% in August 2026.

How did search popularity change for barbershop software worldwide in September 2026?

4 changes

  1. In September 2026, theCut rose from 4th to 3rd among barbershop software worldwide.

  2. In September 2026, Squire fell from 3rd to 4th among barbershop software worldwide.

  3. Estimated monthly branded searches for Barberly worldwide fell 18.1% over 12 measured months, from 720 to 590 in September 2026.

  4. Estimated monthly branded searches for StyleSeat worldwide fell 17.7% over 12 measured months, from 110K to 90.5K in September 2026.

How are StyleSeat’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using StyleSeat’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • styleseat

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How the Brand Demand Index is measured

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