Brandwave

How popular isSt John Ambulance in search?

In August 2026, there were an estimated 90.5K branded searches for St John Ambulance worldwide which is down 17.7% over the last 11 months. St John Ambulance holds 88% estimated Share of Search among first aid training worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. St John Ambulance88%
  2. Red Cross6.4%
  3. ProTrainings4.3%
  4. Rescue Training0.97%
  5. First Aid Awards0.2%
  6. Response Training0.14%
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Which first aid training compete with St John Ambulance?

St John Ambulance against first aid training worldwide, by month

Share of Search by month for St John Ambulance, Red Cross, ProTrainings. The figures are in the table below the chart.

View monthly share of search table
MonthSt John AmbulanceRed CrossProTrainingsRescue TrainingFirst Aid AwardsResponse Training
Oct 202589.7%5.4%3.6%1.1%0.14%0.11%
Nov 202589.7%5.4%3.6%1.1%0.14%0.11%
Dec 202587.5%6.4%4.3%1.5%0.17%0.11%
Jan 202687.7%6.5%4.3%1%0.17%0.38%
Feb 202689.1%5.3%3.6%1.1%0.11%0.81%
Mar 202689.9%5.4%3.6%0.87%0.11%0.14%
Apr 202689.7%5.4%3.6%1.1%0.17%0.09%
May 202689.7%5.4%3.6%1.1%0.17%0.09%
Jun 202689.7%5.4%3.6%1.1%0.17%0.11%
Jul 202688.7%6.5%3.5%0.98%0.17%0.11%
Aug 202688%6.4%4.3%0.97%0.2%0.14%
Sep 2026——————
  1. Held 1st. 90.5K estimated branded searches, 0% vs prior month. Share -0.8 points.

  2. 2.Red Cross

    6.4%

    Held 2nd. 6.6K estimated branded searches, 0% vs prior month. Share -0.1 points.

  3. Held 3rd. 4.4K estimated branded searches, +22.2% vs prior month. Share +0.7 points.

  4. Held 4th. 1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. Held 5th. 210 estimated branded searches, +23.5% vs prior month. Share 0 points.

  6. Held 6th. 140 estimated branded searches, +27.3% vs prior month. Share 0 points.

Compare search popularity between St John Ambulance and its closest rivals

How has branded search demand for St John Ambulance changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for St John Ambulance worldwide fell from 110K to 90.5K.
  • Across the 11 months ending August 2026, St John Ambulance’s estimated Share of Search among first aid training worldwide decreased from 89.7% to 88%.
  • Across the 11 months ending August 2026, St John Ambulance’s estimated Share of Search among first aid training worldwide peaked at 89.9% in March 2026 and was lowest at 87.5% in December 2025.

How did search popularity change for first aid training worldwide in August 2026?

  1. In August 2026, ProTrainings gained estimated Share of Search among first aid training worldwide, from 3.5% to 4.3%.

  2. In August 2026, St John Ambulance lost estimated Share of Search among first aid training worldwide, from 88.7% to 88%.

  3. Estimated monthly branded searches for First Aid Awards worldwide rose 23.5% over 11 measured months, from 170 to 210 in August 2026.

  4. Estimated monthly branded searches for Rescue Training worldwide fell 23.1% over 11 measured months, from 1.3K to 1K in August 2026.

How is St John Ambulance measured?

Brandwave collects information about searches that people make online using St John Ambulance’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • st john ambulance

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How the Brand Demand Index is measured

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Is St John Ambulance your brand?

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