Brandwave

How popular isSquare Invoices in search?

In August 2026, there were an estimated 12.1K branded searches for Square Invoices worldwide which held steady over the last 11 months. Square Invoices holds 1.4% estimated Share of Search among invoice software worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Bonsai64.1%
  2. Zoho Invoice15.7%
  3. FreshBooks8.7%
  4. Wave7.9%
  5. Invoice Ninja2.1%
  6. Square Invoices1.4%
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Which invoice software compete with Square Invoices?

Square Invoices against invoice software worldwide, by month

Share of Search by month for Bonsai, Zoho Invoice, FreshBooks, Wave, Invoice Ninja, Square Invoices. The figures are in the table below the chart.

View monthly share of search table
MonthBonsaiZoho InvoiceFreshBooksWaveInvoice NinjaSquare Invoices
Oct 202561.3%15.1%10.2%9.6%2.5%1.3%
Nov 202563.6%15.6%8.7%8.4%2.6%1.1%
Dec 202567.2%13.5%7.5%8.6%2.2%0.99%
Jan 202659.7%14.7%10.1%11.8%2.4%1.3%
Feb 202664.4%15.8%7.3%8.8%2.6%1.2%
Mar 202668.3%13.7%6.6%8%2.3%1.2%
Apr 202668.7%13.8%6.3%7.7%2.3%1.2%
May 202670.6%14.2%5.4%6.7%1.9%1.3%
Jun 202664%15.7%8.9%8.2%2.1%1.2%
Jul 202666.9%16.4%6.2%7%2.2%1.2%
Aug 202664.1%15.7%8.7%7.9%2.1%1.4%
Sep 2026——————
  1. 1.Bonsai

    64.1%

    Held 1st. 550K estimated branded searches, 0% vs prior month. Share -2.8 points.

  2. Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -0.7 points.

  3. Moved from 4th to 3rd. 74.9K estimated branded searches, +46.5% vs prior month. Share +2.5 points.

  4. 4.Wave

    7.9%

    Moved from 3rd to 4th. 67.6K estimated branded searches, +17.4% vs prior month. Share +0.9 points.

  5. Held 5th. 18.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. Held 6th. 12.1K estimated branded searches, +22.2% vs prior month. Share +0.2 points.

Compare search popularity between Square Invoices and its closest rivals

How has branded search demand for Square Invoices changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Square Invoices worldwide held steady at 12.1K.
  • Across the 11 months ending August 2026, Square Invoices’ estimated Share of Search among invoice software worldwide held steady, from 1.3% to 1.4%.

How did search popularity change for invoice software worldwide in August 2026?

  1. In August 2026, FreshBooks overtook Wave to rank 3rd among invoice software worldwide, at 8.7%.

  2. In August 2026, Wave gained estimated Share of Search among invoice software worldwide, from 7% to 7.9%.

  3. In August 2026, Bonsai lost estimated Share of Search among invoice software worldwide, from 66.9% to 64.1%.

  4. In August 2026, Zoho Invoice lost estimated Share of Search among invoice software worldwide, from 16.4% to 15.7%.

  5. Estimated monthly branded searches for Invoice Ninja worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

How is Square Invoices measured?

Brandwave collects information about searches that people make online using Square Invoices’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • square invoices

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How the Brand Demand Index is measured

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