How popular isSocial Blade?
In September 2026, people searched for Social Blade by name about 823,000 times worldwide, a 32.5% decrease from the previous year. These searches made up 88.7% of all global influencer fraud detection platform searches, placing Social Blade first out of seven platforms. When we asked both ChatGPT and Google AI Overviews about influencer fraud detection platforms, Social Blade appeared in two of the five answers and was the fourth most recommended of the seven.
Social Blade is the most searched of 7 competitors and the fourth most recommended in AI answers.
Social BladeShare of searches 88.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
ModashShare of searches 4.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
HypeAuditorShare of searches 3.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
FavikonShare of searches 1.6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
NoxInfluencerShare of searches 1.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top influencer fraud detection platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Social Blade was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Social Blade is the fourth most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Modash4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
HypeAuditor4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Social Blade2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Favikon2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
NoxInfluencer0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
trendHERO0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
influData0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about influencer fraud detection platforms
5 answers
Asked ChatGPT
“Which influencer fraud detection tool should I use?”
Asked ChatGPT
“What are the best influencer fraud detection tools?”
Asked ChatGPT
“What's the best influencer fraud detection tool for fake follower checks?”
Searched Google, AI Overview
“fake follower checker”
Searched Google, AI Overview
“fraud detection platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which influencer fraud detection platforms compete with Social Blade?
Share of searches by month for Social Blade, Modash, HypeAuditor. The figures are in the table below the chart.
View monthly share of searches table
| Month | Social Blade | Modash | HypeAuditor | Favikon | NoxInfluencer | trendHERO | influData |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 90.5% | 2.5% | 3.7% | 1.3% | 1.3% | 0.4% | 0.27% |
| Nov 2025 | 88.6% | 3% | 4.4% | 1.6% | 1.6% | 0.58% | 0.21% |
| Dec 2025 | 88.7% | 3% | 3.6% | 2.4% | 1.6% | 0.59% | 0.12% |
| Jan 2026 | 89.2% | 3.7% | 3.6% | 1.6% | 1.3% | 0.48% | 0.12% |
| Feb 2026 | 88.5% | 3.6% | 4.4% | 1.3% | 1.3% | 0.72% | 0.14% |
| Mar 2026 | 87.8% | 4.4% | 4.3% | 1.3% | 1.3% | 0.71% | 0.14% |
| Apr 2026 | 87.8% | 4.5% | 4.3% | 1.3% | 1.3% | 0.71% | 0.11% |
| May 2026 | 88% | 4.4% | 4.4% | 1.3% | 1.1% | 0.71% | 0.09% |
| Jun 2026 | 90% | 3.7% | 3% | 1.6% | 1.1% | 0.49% | 0.12% |
| Jul 2026 | 89.2% | 4.5% | 3% | 1.6% | 1.1% | 0.59% | 0.12% |
| Aug 2026 | 90% | 3.7% | 3% | 1.6% | 1.1% | 0.49% | 0.09% |
| Sep 2026 | 88.7% | 4.4% | 3.6% | 1.6% | 1.1% | 0.47% | 0.11% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 88.7% | 823K | -17.7% | -1.3 points | |
| 2, held 2nd | 4.4% | 41.2K | -0.39% | +0.7 points | |
| 3, held 3rd | 3.6% | 33.1K | 0% | +0.6 points | |
| 4, held 4th | 1.6% | 14.8K | -18.2% | 0 points | |
| 5, held 5th | 1.1% | 9.9K | -18.2% | 0 points | |
| 6, held 6th | 0.47% | 4.4K | -18.5% | 0 points | |
| 7, held 7th | 0.11% | 1K | 0% | 0 points |
88.7%
Held 1st. 823K estimated branded searches, -17.7% vs prior month. Share -1.3 points.
2.
Modash4.4%
Held 2nd. 41.2K estimated branded searches, -0.39% vs prior month. Share +0.7 points.
3.6%
Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share +0.6 points.
4.
Favikon1.6%
Held 4th. 14.8K estimated branded searches, -18.2% vs prior month. Share 0 points.
1.1%
Held 5th. 9.9K estimated branded searches, -18.2% vs prior month. Share 0 points.
0.47%
Held 6th. 4.4K estimated branded searches, -18.5% vs prior month. Share 0 points.
0.11%
Held 7th. 1K estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Social Blade and its closest rivals
Every comparison with Social Blade
16 comparisons
- Social Blade vs YouTube Studio
- Social Blade vs VidIQ
- Metricool vs Social Blade
- Social Blade vs ViewStats
- Modash vs Social Blade
- HypeAuditor vs Social Blade
- Social Blade vs TubeBuddy
- CreatorIQ vs Social Blade
- Favikon vs Social Blade
- 1of10 vs Social Blade
- NoxInfluencer vs Social Blade
- Social Blade vs trendHERO
- Social Blade vs Tubular Labs
- influData vs Social Blade
- Social Blade vs Spotter Studio
- Morningfame vs Social Blade
How has branded search demand for Social Blade changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Social Blade worldwide fell from 1.2M to 823K.
- Across the 12 months ending September 2026, Social Blade’s share of searches among influencer fraud detection platforms worldwide decreased from 90.5% to 88.7%.
- Across the 12 months ending September 2026, Social Blade’s share of searches among influencer fraud detection platforms worldwide peaked at 90.5% in October 2025 and was lowest at 87.8% in March 2026.
How did search popularity change for influencer fraud detection platforms worldwide in September 2026?
6 changes

In September 2026, Modash gained share of searches among influencer fraud detection platforms worldwide, from 3.7% to 4.4%.

In September 2026, HypeAuditor gained share of searches among influencer fraud detection platforms worldwide, from 3% to 3.6%.

In September 2026, Social Blade lost share of searches among influencer fraud detection platforms worldwide, from 90% to 88.7%.

Estimated monthly branded searches for influData worldwide fell 72.2% over 12 measured months, from 3.6K to 1K in September 2026.

Estimated monthly branded searches for NoxInfluencer worldwide fell 45.3% over 12 measured months, from 18.1K to 9.9K in September 2026.

Estimated monthly branded searches for trendHERO worldwide fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.
How are Social Blade’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Social Blade’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- social blade
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Where does Social Blade compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| YouTube growth tools | 2nd of 8 | 9.2% | Show ranking |
| Creator analytics platforms | 1st of 7 | 42.9% | Show ranking |
| Influencer fraud detection platforms | 1st of 7 | 88.7% | Shown above |

Is Social Blade your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.