How popular isSnorkel in search?
In August 2026, there were an estimated 33.1K branded searches for Snorkel worldwide which is up 173.6% over the last 11 months. Snorkel holds 2.8% estimated Share of Search among data labelling platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Appen84.8%Scale AI9.3%
Snorkel2.8%
Labelbox1.5%SuperAnnotate1.5%
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Which data labelling platforms compete with Snorkel?
Share of Search by month for Appen, Scale AI, Snorkel. The figures are in the table below the chart.
View monthly share of search table
| Month | Appen | Scale AI | Snorkel | Labelbox | SuperAnnotate |
|---|---|---|---|---|---|
| Oct 2025 | 85.4% | 11.5% | 0.85% | 1.6% | 0.69% |
| Nov 2025 | 87.1% | 9.6% | 0.86% | 1.6% | 0.86% |
| Dec 2025 | 84.8% | 11.4% | 0.84% | 1.9% | 1% |
| Jan 2026 | 86.4% | 9.6% | 1% | 1.9% | 1% |
| Feb 2026 | 85.2% | 9.4% | 1.9% | 2.3% | 1.3% |
| Mar 2026 | 86% | 9.5% | 1.3% | 1.9% | 1.3% |
| Apr 2026 | 85.8% | 9.5% | 1.3% | 1.9% | 1.6% |
| May 2026 | 84.5% | 11.4% | 1.3% | 1.5% | 1.3% |
| Jun 2026 | 83.8% | 11.3% | 1.5% | 1.9% | 1.5% |
| Jul 2026 | 85.3% | 9.4% | 1.9% | 1.5% | 1.9% |
| Aug 2026 | 84.8% | 9.3% | 2.8% | 1.5% | 1.5% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 84.8% | 1M | 0% | -0.5 points | |
| 2, held 2nd | 9.3% | 110K | 0% | -0.1 points | |
| 3, held 3rd | 2.8% | 33.1K | +49.1% | +0.9 points | |
| 4, moved from 5th to 4th | 1.5% | 18.1K | 0% | 0 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 1.5% | 18.1K | -18.5% | -0.4 pointsmoved from 4th to 5th |
1.
Appen84.8%
Held 1st. 1M estimated branded searches, 0% vs prior month. Share -0.5 points.
2.
9.3%
Held 2nd. 110K estimated branded searches, 0% vs prior month. Share -0.1 points.
3.
Snorkel2.8%
Held 3rd. 33.1K estimated branded searches, +49.1% vs prior month. Share +0.9 points.
4.
Labelbox1.5%
Moved from 5th to 4th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.
1.5%
Moved from 4th to 5th. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.4 points.
Compare search popularity between Snorkel and its closest rivals
How has branded search demand for Snorkel changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Snorkel worldwide rose from 12.1K to 33.1K.
- Across the 11 months ending August 2026, Snorkel’s estimated Share of Search among data labelling platforms worldwide increased from 0.85% to 2.8%.
- Across the 11 months ending August 2026, Snorkel’s estimated Share of Search among data labelling platforms worldwide peaked at 2.8% in August 2026 and was lowest at 0.84% in December 2025.
- Across the 11 months ending August 2026, Snorkel rose from 4th to 3rd among data labelling platforms worldwide.
How did search popularity change for data labelling platforms worldwide in August 2026?
5 changes
In August 2026, Snorkel gained estimated Share of Search among data labelling platforms worldwide, from 1.9% to 2.8%.
Scale AI’s estimated Share of Search among data labelling platforms worldwide has lost ground for 3 months in a row, from 11.4% to 9.3% in August 2026.
In August 2026, Labelbox rose from 5th to 4th among data labelling platforms worldwide.
In August 2026, SuperAnnotate fell from 4th to 5th among data labelling platforms worldwide.
Estimated monthly branded searches for Appen worldwide fell 18% over 11 measured months, from 1.2M to 1M in August 2026.
How is Snorkel measured?
Brandwave collects information about searches that people make online using Snorkel’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- snorkel ai
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Is Snorkel your brand?
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