How popular isSmartly.io?
In September 2026, people searched for Smartly.io by name about 2,110 times worldwide, a 12.4% decrease from the previous year. These searches made up 1.6% of all global AI ad creative tool searches, placing Smartly.io sixth out of six tools. When we asked both ChatGPT and Google AI Overviews about AI ad creative tools, Smartly.io did not appear in any of the answers.
Smartly.io is the sixth most searched of 6 competitors and not listed in any AI answer.
CreatifyShare of searches 50.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
ArcadsShare of searches 30.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
AdCreative.aiShare of searches 9.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
PencilShare of searches 5.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
Smartly.ioShare of searches 1.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top AI ad creative tools in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Smartly.io did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- AdCreative.ai1st
- Creatify2nd
- Arcads3rd
- Pencil4th
Creatopy–- Smartly.io–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Creatify4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- AdCreative.ai4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Arcads2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Pencil2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Creatopy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Smartly.io0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about AI ad creative tools
5 answers
Asked ChatGPT
“Which AI ad creative tool should I use?”
Asked ChatGPT
“What are the best AI ad creative tools?”
Asked ChatGPT
“What's the best AI ad creative tool for ad creative?”
Searched Google, AI Overview
“ai ad generator”
Searched Google, AI Overview
“ad design tool”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which AI ad creative tools compete with Smartly.io?
Share of searches by month for Creatify, Arcads, AdCreative.ai, Pencil, Creatopy, Smartly.io. The figures are in the table below the chart.
View monthly share of searches table
| Month | Creatify | Arcads | AdCreative.ai | Pencil | Creatopy | Smartly.io |
|---|---|---|---|---|---|---|
| Oct 2025 | 49.4% | 22.2% | 15.2% | 3.8% | 8.1% | 1.3% |
| Nov 2025 | 43.5% | 31.9% | 14.5% | 3.6% | 5.2% | 1.3% |
| Dec 2025 | 43.5% | 31.8% | 14.5% | 3.7% | 5.2% | 1.3% |
| Jan 2026 | 38.6% | 31.8% | 14.4% | 9.7% | 4.3% | 1.3% |
| Feb 2026 | 34.7% | 31.1% | 11.7% | 17.1% | 4.2% | 1.2% |
| Mar 2026 | 35.6% | 29.3% | 11% | 19.7% | 3.2% | 1.2% |
| Apr 2026 | 39.1% | 35.1% | 10.8% | 10.7% | 3.1% | 1.2% |
| May 2026 | 44.5% | 32.6% | 10% | 8.2% | 3.6% | 1.1% |
| Jun 2026 | 46.5% | 31.3% | 9.6% | 7.9% | 3.4% | 1.3% |
| Jul 2026 | 47.7% | 35.6% | 7.3% | 5% | 3.2% | 1.2% |
| Aug 2026 | 49.4% | 33.2% | 8.3% | 4.6% | 3% | 1.5% |
| Sep 2026 | 50.5% | 30.2% | 9.2% | 5.2% | 3.3% | 1.6% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50.5% | 67.6K | -8.2% | +1 points | |
| 2, held 2nd | 30.2% | 40.5K | -18.2% | -3 points | |
| 3, held 3rd | 9.2% | 12.4K | +0.41% | +1 points | |
| 4, held 4th | 5.2% | 7K | +1.9% | +0.6 points | |
| 5, held 5th | 3.3% | 4.4K | 0% | +0.3 points | |
| 6, held 6th | 1.6% | 2.1K | -5% | +0.1 points |
1.
Creatify50.5%
Held 1st. 67.6K estimated branded searches, -8.2% vs prior month. Share +1 points.
2.
Arcads30.2%
Held 2nd. 40.5K estimated branded searches, -18.2% vs prior month. Share -3 points.
9.2%
Held 3rd. 12.4K estimated branded searches, +0.41% vs prior month. Share +1 points.
4.
Pencil5.2%
Held 4th. 7K estimated branded searches, +1.9% vs prior month. Share +0.6 points.
5.
Creatopy3.3%
Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share +0.3 points.
1.6%
Held 6th. 2.1K estimated branded searches, -5% vs prior month. Share +0.1 points.
Compare popularity between Smartly.io and its closest rivals
Every comparison with Smartly.io
11 comparisons
How has branded search demand for Smartly.io changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Smartly.io worldwide fell from 2.4K to 2.1K.
- Across the 12 months ending September 2026, Smartly.io’s share of searches among AI ad creative tools worldwide held steady, from 1.3% to 1.6%.
How did search popularity change for AI ad creative tools worldwide in September 2026?
6 changes
In September 2026, Creatify gained share of searches among AI ad creative tools worldwide, from 49.4% to 50.5%.
In September 2026, AdCreative.ai gained share of searches among AI ad creative tools worldwide, from 8.3% to 9.2%.
In September 2026, Pencil gained share of searches among AI ad creative tools worldwide, from 4.6% to 5.2%.
In September 2026, Arcads lost share of searches among AI ad creative tools worldwide, from 33.2% to 30.2%.
Estimated monthly branded searches for Creatopy worldwide fell 70.3% over 12 measured months, from 14.8K to 4.4K in September 2026.
Estimated monthly branded searches for Smartly.io worldwide fell 12.4% over 12 measured months, from 2.4K to 2.1K in September 2026.
How are Smartly.io’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Smartly.io’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- smartly ai
- smartly creative
- smartly.io
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Where does Smartly.io compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| AI ad creative tools | 6th of 6 | 1.6% | Shown above |
| Ad creative automation platforms | 7th of 8 | 5% | Show ranking |
Is Smartly.io your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.