How popular isSlim Jim in search?
In August 2026, there were an estimated 390 branded searches for Slim Jim worldwide which is up 21.9% over the last 11 months. Slim Jim holds 0.26% estimated Share of Search among jerky worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Wild Bill's59.2%
- Jack Link's39.6%
- Krave0.85%
- Slim Jim0.26%
- Stryve0.07%
- Biltong Boy—
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Which jerky compete with Slim Jim?
Share of Search by month for Wild Bill's, Jack Link's, Slim Jim. The figures are in the table below the chart.
View monthly share of search table
| Month | Wild Bill's | Jack Link's | Krave | Slim Jim | Stryve | Biltong Boy |
|---|---|---|---|---|---|---|
| Oct 2025 | 68.1% | 30.6% | 0.99% | 0.2% | 0.07% | — |
| Nov 2025 | 68.2% | 30.7% | 0.81% | 0.2% | 0.07% | — |
| Dec 2025 | 59.1% | 39.5% | 1% | 0.21% | 0.09% | — |
| Jan 2026 | 54.3% | 44.4% | 0.96% | 0.19% | 0.1% | — |
| Feb 2026 | 49.3% | 49.3% | 1.1% | 0.21% | 0.07% | — |
| Mar 2026 | 54.4% | 44.5% | 0.96% | 0.16% | 0.07% | — |
| Apr 2026 | 59% | 39.5% | 1.2% | 0.17% | 0.09% | — |
| May 2026 | 59% | 39.4% | 1.2% | 0.21% | 0.09% | — |
| Jun 2026 | 59.2% | 39.6% | 0.85% | 0.26% | 0.07% | — |
| Jul 2026 | 63.8% | 34.9% | 0.92% | 0.27% | 0.1% | — |
| Aug 2026 | 59.2% | 39.6% | 0.85% | 0.26% | 0.07% | — |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 59.2% | 90.5K | 0% | -4.6 points | |
| 2, held 2nd | 39.6% | 60.5K | +22.2% | +4.7 points | |
| 3, held 3rd | 0.85% | 1.3K | 0% | -0.1 points | |
| 4, held 4th | 0.26% | 390 | 0% | 0 points | |
| 5, held 5th | 0.07% | 110 | -21.4% | 0 points | |
| —, not measured this month | — | — | — | — |
59.2%
Held 1st. 90.5K estimated branded searches, 0% vs prior month. Share -4.6 points.
39.6%
Held 2nd. 60.5K estimated branded searches, +22.2% vs prior month. Share +4.7 points.
3.Krave
0.85%
Held 3rd. 1.3K estimated branded searches, 0% vs prior month. Share -0.1 points.
4.Slim Jim
0.26%
Held 4th. 390 estimated branded searches, 0% vs prior month. Share 0 points.
5.Stryve
0.07%
Held 5th. 110 estimated branded searches, -21.4% vs prior month. Share 0 points.
—
Not measured this month. — estimated branded searches, — vs prior month. Share —.
Compare search popularity between Slim Jim and its closest rivals
How has branded search demand for Slim Jim changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Slim Jim worldwide rose from 320 to 390.
- Across the 11 months ending August 2026, Slim Jim’s estimated Share of Search among jerky worldwide held steady, from 0.2% to 0.26%.
How did search popularity change for jerky worldwide in August 2026?
4 changes
In August 2026, Jack Link's gained estimated Share of Search among jerky worldwide, from 34.9% to 39.6%.
In August 2026, Wild Bill's lost estimated Share of Search among jerky worldwide, from 63.8% to 59.2%.
Estimated monthly branded searches for Slim Jim worldwide rose 21.9% over 11 measured months, from 320 to 390 in August 2026.
Estimated monthly branded searches for Krave worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.
How is Slim Jim measured?
Brandwave collects information about searches that people make online using Slim Jim’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- slim jim jerky
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Is Slim Jim your brand?
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