Brandwave

How popular isShort.io?

In September 2026, people searched for Short.io by name about 14,800 times worldwide, a 49.3% increase from the previous year. These searches made up 0.19% of all global link shortener and QR code tool searches, placing Short.io seventh out of nine tools. When we asked both ChatGPT and Google AI Overviews about link shortener and QR code tools, Short.io appeared in four of the five answers and was the third most recommended of the nine.

Search and AI answers in September 2026

Short.io is the seventh most searched of 9 competitors and the third most recommended in AI answers.

  1. QR Code GeneratorShare of searches 79.5%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th
  2. BitlyShare of searches 13%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. DubShare of searches 3.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 7th
  4. QR Code MonkeyShare of searches 2.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. Short.ioShare of searches 0.19%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd

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Top link shortener and QR code tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Short.io was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Short.io is the third most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bitly1st
  2. Rebrandly2nd
  3. Short.io3rd
  4. TinyURL4th
  5. QR TIGER5th
  6. QR Code Generator6th
  7. Dub7th
  8. Uniqode8th
  9. QR Code Monkey–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bitly5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Rebrandly4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Short.io4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • QR TIGER3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TinyURL3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Dub2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • QR Code Generator1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Uniqode1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • QR Code Monkey0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about link shortener and QR code tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Which link shortener and QR code tools compete with Short.io?

Short.io against link shortener and QR code tools worldwide, by month

Share of searches by month for QR Code Generator, Bitly, Dub, QR Code Monkey, Short.io. The figures are in the table below the chart.

View monthly share of searches table
MonthQR Code GeneratorBitlyDubQR Code MonkeyRebrandlyQR TIGERShort.ioUniqodeTinyURL
Oct 202569.2%20.6%4.2%3.4%1.9%0.46%0.17%0.17%<0.01%
Nov 202572.3%17.7%4.4%2.9%1.9%0.39%0.21%0.14%<0.01%
Dec 202571.1%17.5%5.2%3.5%1.9%0.38%0.21%0.17%<0.01%
Jan 202671.9%17.6%4.3%3.5%1.9%0.32%0.21%0.14%<0.01%
Feb 202672.5%17.7%3.6%3.6%2%0.32%0.18%0.18%<0.01%
Mar 202671%17.3%4.3%4.3%2.3%0.39%0.26%0.17%<0.01%
Apr 202675.2%15%3.7%3.7%1.7%0.33%0.18%0.15%<0.01%
May 202675.3%15.1%3.7%3.7%1.7%0.27%0.15%0.12%<0.01%
Jun 202670.9%17.3%4.3%5.2%1.6%0.26%0.26%0.14%<0.01%
Jul 202669.9%17.1%4.2%6.3%1.9%0.25%0.25%0.14%<0.01%
Aug 202676%15.2%3.7%3.1%1.4%0.23%0.23%0.12%<0.01%
Sep 202679.5%13%3.2%2.6%1.2%0.19%0.19%0.13%<0.01%
  1. Held 1st. 6.1M estimated branded searches, +22.4% vs prior month. Share +3.5 points.

  2. 2.Bitly

    13%

    Held 2nd. 1M estimated branded searches, 0% vs prior month. Share -2.2 points.

  3. 3.Dub

    3.2%

    Held 3rd. 246K estimated branded searches, 0% vs prior month. Share -0.5 points.

  4. Held 4th. 201K estimated branded searches, 0% vs prior month. Share -0.4 points.

  5. 5.Rebrandly

    1.2%

    Held 5th. 90.5K estimated branded searches, 0% vs prior month. Share -0.2 points.

  6. 6.QR TIGER

    0.19%

    Held 6th. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Short.io

    0.19%

    Held 7th. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Uniqode

    0.13%

    Held 8th. 9.9K estimated branded searches, +22.2% vs prior month. Share 0 points.

  9. 9.TinyURL

    <0.01%

    Held 9th. 110 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Short.io and its closest rivals

Every comparison with Short.io

9 comparisons

How has branded search demand for Short.io changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Short.io worldwide rose from 9.9K to 14.8K.
  • Across the 12 months ending September 2026, Short.io’s share of searches among link shortener and QR code tools worldwide held steady, from 0.17% to 0.19%.

How did search popularity change for link shortener and QR code tools worldwide in September 2026?

6 changes
  1. In September 2026, QR Code Generator gained share of searches among link shortener and QR code tools worldwide, from 76% to 79.5%.

  2. In September 2026, Bitly lost share of searches among link shortener and QR code tools worldwide, from 15.2% to 13%.

  3. In September 2026, Dub lost share of searches among link shortener and QR code tools worldwide, from 3.7% to 3.2%.

  4. Estimated monthly branded searches for Short.io worldwide rose 49.5% over 12 measured months, from 9.9K to 14.8K in September 2026.

  5. Estimated monthly branded searches for QR TIGER worldwide fell 45.4% over 12 measured months, from 27.1K to 14.8K in September 2026.

  6. Estimated monthly branded searches for TinyURL worldwide fell 21.4% over 12 measured months, from 140 to 110 in September 2026.

How are Short.io’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Short.io’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • short.io
  • short.io app

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How the Brand Demand Index is measured

Where does Short.io compete?

Short.io is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Link shortener and QR code tools7th of 90.19%Shown above
Short link management platforms6th of 60.53%Show ranking
URL shortener platforms4th of 51.1%Show ranking
Creator with pink hair and a pink jacket

Is Short.io your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.