Brandwave

How popular isSherwin-Williams in search?

In August 2026, there were an estimated 1.8M branded searches for Sherwin-Williams worldwide which held steady over the last 11 months. Sherwin-Williams holds 74.5% estimated Share of Search among paint brands worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Sherwin-Williams74.5%
  2. Benjamin Moore15%
  3. Dulux6.7%
  4. Behr2.5%
  5. Valspar1.3%
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Which paint brands compete with Sherwin-Williams?

Sherwin-Williams against paint brands worldwide, by month

Share of Search by month for Sherwin-Williams, Benjamin Moore, Dulux, Behr. The figures are in the table below the chart.

View monthly share of search table
MonthSherwin-WilliamsBenjamin MooreDuluxBehrValspar
Oct 202571.6%17.6%7.9%1.9%1.1%
Nov 202571.6%17.6%7.9%1.9%1.1%
Dec 202571.3%17.5%7.8%2.4%1.1%
Jan 202671.4%17.6%7.8%1.9%1.3%
Feb 202671.2%17.5%7.8%1.9%1.6%
Mar 202670.8%17.4%6.4%1.9%3.5%
Apr 202672.6%17.8%6.5%2%1.1%
May 202675%15.1%6.8%2%1.1%
Jun 202675.9%15.3%5.6%2.1%1.1%
Jul 202675%15.1%6.8%2%1.1%
Aug 202674.5%15%6.7%2.5%1.3%
Sep 2026—————
  1. Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share -0.5 points.

  2. Held 2nd. 368K estimated branded searches, 0% vs prior month. Share -0.1 points.

  3. 3.Dulux

    6.7%

    Held 3rd. 165K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Behr

    2.5%

    Held 4th. 60.5K estimated branded searches, +22.2% vs prior month. Share +0.4 points.

  5. 5.Valspar

    1.3%

    Held 5th. 33.1K estimated branded searches, +22.1% vs prior month. Share +0.2 points.

Compare search popularity between Sherwin-Williams and its closest rivals

How has branded search demand for Sherwin-Williams changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Sherwin-Williams worldwide held steady at 1.8M.
  • Across the 11 months ending August 2026, Sherwin-Williams’ estimated Share of Search among paint brands worldwide increased from 71.6% to 74.5%.
  • Across the 11 months ending August 2026, Sherwin-Williams’ estimated Share of Search among paint brands worldwide peaked at 75.9% in June 2026 and was lowest at 70.8% in March 2026.

How did search popularity change for paint brands worldwide in August 2026?

  1. In August 2026, Sherwin-Williams lost estimated Share of Search among paint brands worldwide, from 75% to 74.5%.

  2. Estimated monthly branded searches for Behr worldwide rose 22.2% over 11 measured months, from 49.5K to 60.5K in August 2026.

  3. Estimated monthly branded searches for Valspar worldwide rose 22.1% over 11 measured months, from 27.1K to 33.1K in August 2026.

  4. Estimated monthly branded searches for Benjamin Moore worldwide fell 18.2% over 11 measured months, from 450K to 368K in August 2026.

  5. Estimated monthly branded searches for Dulux worldwide fell 17.9% over 11 measured months, from 201K to 165K in August 2026.

How is Sherwin-Williams measured?

Brandwave collects information about searches that people make online using Sherwin-Williams’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • sherwin-williams

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How the Brand Demand Index is measured

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Is Sherwin-Williams your brand?

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