Brandwave

How popular isSBD in search?

In September 2026, there were an estimated 18.1K branded searches for SBD worldwide which is down 18.5% over the last 12 months. SBD holds 54.2% estimated Share of Search among powerlifting belt brands worldwide and is ranked 1st of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. SBD54.2%
  2. Pioneer29.6%
  3. RDX16.2%
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Which powerlifting belt brands compete with SBD?

SBD against powerlifting belt brands worldwide, by month

Share of Search by month for SBD, Pioneer, RDX. The figures are in the table below the chart.

View monthly share of search table
MonthSBDPioneerRDX
Oct 202559.2%26.4%14.4%
Nov 202563.9%23.3%12.7%
Dec 202562.2%22.7%15.1%
Jan 202663.9%23.3%12.7%
Feb 202662.2%22.7%15.1%
Mar 202659.2%26.4%14.4%
Apr 202664%23.3%12.7%
May 202655.9%30.6%13.6%
Jun 202664%23.3%12.7%
Jul 202657.3%25.6%17.1%
Aug 202655.9%30.6%13.6%
Sep 202654.2%29.6%16.2%
  1. 1.SBD

    54.2%

    Held 1st. 18.1K estimated branded searches, 0% vs prior month. Share -1.7 points.

  2. 2.Pioneer

    29.6%

    Held 2nd. 9.9K estimated branded searches, 0% vs prior month. Share -0.9 points.

  3. 3.RDX

    16.2%

    Held 3rd. 5.4K estimated branded searches, +22.7% vs prior month. Share +2.6 points.

Compare search popularity between SBD and its closest rivals

How has branded search demand for SBD changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for SBD worldwide fell from 22.2K to 18.1K.
  • Across the 12 months ending September 2026, SBD’s estimated Share of Search among powerlifting belt brands worldwide decreased from 59.2% to 54.2%.
  • Across the 12 months ending September 2026, SBD’s estimated Share of Search among powerlifting belt brands worldwide peaked at 64% in April 2026 and was lowest at 54.2% in September 2026.

How did search popularity change for powerlifting belt brands worldwide in September 2026?

  1. In September 2026, RDX gained estimated Share of Search among powerlifting belt brands worldwide, from 13.6% to 16.2%.

  2. In September 2026, SBD lost estimated Share of Search among powerlifting belt brands worldwide, from 55.9% to 54.2%.

  3. In September 2026, Pioneer lost estimated Share of Search among powerlifting belt brands worldwide, from 30.6% to 29.6%.

Where does SBD compete?

SBD is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Lifting belts5th of 67.9%Show ranking
Lever belt brands3rd of 516.9%Show ranking
Lifting straps brands3rd of 520%Show ranking
Weightlifting belt brands2nd of 432.6%Show ranking
Powerlifting belt brands1st of 354.2%Shown above

How is SBD measured?

Brandwave collects information about searches that people make online using SBD’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • sbd belt

Do you work for SBD? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is SBD your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.