Brandwave

How popular isRoster in search?

In August 2026, there were an estimated 1K branded searches for Roster worldwide which is up 108.3% over the last 11 months. Roster holds 5.6% estimated Share of Search among creator database platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Heepsy37.1%
  2. Fohr30.3%
  3. SocialBook16.3%
  4. CreatorDB10.7%
  5. Roster5.6%
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Which creator database platforms compete with Roster?

Roster against creator database platforms worldwide, by month

Share of Search by month for Heepsy, Fohr, SocialBook, CreatorDB, Roster. The figures are in the table below the chart.

View monthly share of search table
MonthHeepsyFohrSocialBookCreatorDBRoster
Oct 202551.1%22.8%18.6%5.5%2%
Nov 202551.3%18.7%22.8%5.2%2%
Dec 202544.4%24.1%24.1%4.8%2.6%
Jan 202646.5%25.4%20.7%4.7%2.8%
Feb 202650.3%27.5%14.7%4.5%3%
Mar 202646.3%30.8%13.6%4.7%4.7%
Apr 202648%26.2%17.5%4.8%3.5%
May 202645%30%16.1%5.6%3.3%
Jun 202639.6%32.4%17.4%7.8%2.9%
Jul 202638.6%31.6%17%9.4%3.5%
Aug 202637.1%30.3%16.3%10.7%5.6%
Sep 2026—————
  1. 1.Heepsy

    37.1%

    Held 1st. 6.6K estimated branded searches, 0% vs prior month. Share -1.5 points.

  2. 2.Fohr

    30.3%

    Held 2nd. 5.4K estimated branded searches, 0% vs prior month. Share -1.3 points.

  3. 3.SocialBook

    16.3%

    Held 3rd. 2.9K estimated branded searches, 0% vs prior month. Share -0.7 points.

  4. 4.CreatorDB

    10.7%

    Held 4th. 1.9K estimated branded searches, +18.8% vs prior month. Share +1.3 points.

  5. 5.Roster

    5.6%

    Held 5th. 1K estimated branded searches, +69.5% vs prior month. Share +2.2 points.

Compare search popularity between Roster and its closest rivals

How has branded search demand for Roster changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Roster worldwide rose from 480 to 1K.
  • Across the 11 months ending August 2026, Roster’s estimated Share of Search among creator database platforms worldwide increased from 2% to 5.6%.
  • Across the 11 months ending August 2026, Roster’s estimated Share of Search among creator database platforms worldwide peaked at 5.6% in August 2026 and was lowest at 2% in November 2025.

How did search popularity change for creator database platforms worldwide in August 2026?

  1. In August 2026, Roster gained estimated Share of Search among creator database platforms worldwide, from 3.5% to 5.6%.

  2. In August 2026, CreatorDB gained estimated Share of Search among creator database platforms worldwide, from 9.4% to 10.7%.

  3. In August 2026, Heepsy lost estimated Share of Search among creator database platforms worldwide, from 38.6% to 37.1%.

  4. In August 2026, Fohr lost estimated Share of Search among creator database platforms worldwide, from 31.6% to 30.3%.

  5. In August 2026, SocialBook lost estimated Share of Search among creator database platforms worldwide, from 17% to 16.3%.

How is Roster measured?

Brandwave collects information about searches that people make online using Roster’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • roster creator

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How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Roster your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.