How popular isRho in search?
In August 2026, there were an estimated 5.4K branded searches for Rho worldwide which held steady over the last 11 months. Rho holds 2% estimated Share of Search among business banking platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which business banking platforms compete with Rho?
Share of Search by month for Brex, Bluevine, Mercury, Novo, Rho. The figures are in the table below the chart.
View monthly share of search table
| Month | Brex | Bluevine | Mercury | Novo | Rho |
|---|---|---|---|---|---|
| Oct 2025 | 40% | 29.2% | 23.9% | 4.8% | 2.1% |
| Nov 2025 | 39.5% | 30.2% | 24.7% | 4% | 1.5% |
| Dec 2025 | 39.8% | 29.8% | 24.4% | 4.9% | 1.2% |
| Jan 2026 | 61.1% | 17.6% | 17.6% | 2.9% | 0.86% |
| Feb 2026 | 41.1% | 26.2% | 26.2% | 5.2% | 1.3% |
| Mar 2026 | 37% | 28.6% | 28.6% | 4.7% | 1.1% |
| Apr 2026 | 36.9% | 29% | 29% | 3.9% | 1.2% |
| May 2026 | 34.6% | 32.9% | 26.9% | 4.4% | 1.3% |
| Jun 2026 | 34.2% | 32.9% | 26.9% | 4.4% | 1.6% |
| Jul 2026 | 34.5% | 33.1% | 27.1% | 3.6% | 1.6% |
| Aug 2026 | 34.2% | 33.1% | 27.1% | 3.6% | 2% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 34.2% | 93.6K | -0.81% | -0.3 points | |
| 2, held 2nd | 33.1% | 90.5K | 0% | 0 points | |
| 3, held 3rd | 27.1% | 74K | 0% | 0 points | |
| 4, held 4th | 3.6% | 9.9K | 0% | 0 points | |
| 5, held 5th | 2% | 5.4K | +22.7% | +0.4 points |
1.
Brex34.2%
Held 1st. 93.6K estimated branded searches, -0.81% vs prior month. Share -0.3 points.
2.
Bluevine33.1%
Held 2nd. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.
3.
Mercury27.1%
Held 3rd. 74K estimated branded searches, 0% vs prior month. Share 0 points.
4.
Novo3.6%
Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Rho2%
Held 5th. 5.4K estimated branded searches, +22.7% vs prior month. Share +0.4 points.
Compare search popularity between Rho and its closest rivals
How has branded search demand for Rho changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Rho worldwide held steady at 5.4K.
- Across the 11 months ending August 2026, Rho’s estimated Share of Search among business banking platforms worldwide peaked at 2.1% in October 2025 and was lowest at 0.86% in January 2026.
How did search popularity change for business banking platforms worldwide in August 2026?
4 changes
Rho’s estimated Share of Search among business banking platforms worldwide has gained ground for 3 months in a row, from 1.3% to 2% in August 2026.
Estimated monthly branded searches for Mercury worldwide rose 22.3% over 11 measured months, from 60.5K to 74K in August 2026.
Estimated monthly branded searches for Bluevine worldwide rose 22.3% over 11 measured months, from 74K to 90.5K in August 2026.
Estimated monthly branded searches for Novo worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.
How is Rho measured?
Brandwave collects information about searches that people make online using Rho’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- rho banking
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