How popular isReferral Rock?
In September 2026, people searched for Referral Rock by name about 1,000 times worldwide, a 47.4% decrease from the previous year. These searches made up 2.6% of all global referral marketing platform searches, placing Referral Rock tenth out of 12 platforms. When we asked both ChatGPT and Google AI Overviews about referral marketing platforms, Referral Rock appeared in three of the five answers and was the third most recommended of the 12.
Referral Rock is the tenth most searched of 12 competitors and the third most recommended in AI answers.
YotpoShare of searches 47.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Mention MeShare of searches 11.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
AmbassadorShare of searches 9.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
TalkableShare of searches 5%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th
Referral RockShare of searches 2.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
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Top referral marketing platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Referral Rock was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Referral Rock is the third most recommended of the 12.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
ReferralCandy5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- GrowSurf4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Referral Rock3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Referral Factory3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Viral Loops2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Friendbuy2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Talkable1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Yotpo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Mention Me0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ambassador0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about referral marketing platforms
5 answers
Asked ChatGPT
“Which referral marketing platform should I use?”
Asked ChatGPT
“What are the best referral marketing platforms?”
Asked ChatGPT
“What's the best referral marketing platform for customer referrals?”
Searched Google, AI Overview
“referral marketing platform”
Searched Google, AI Overview
“customer referral software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which referral marketing platforms compete with Referral Rock?
Share of searches by month for Yotpo, Mention Me, Ambassador, Talkable, Viral Loops, Extole, ReferralCandy, Friendbuy, GrowSurf, Referral Rock, Smile.io, Referral Factory. The figures are in the table below the chart.
View monthly share of searches table
| Month | Yotpo | Mention Me | Ambassador | Talkable | Viral Loops | Extole | ReferralCandy | Friendbuy | GrowSurf | Referral Rock | Smile.io | Referral Factory |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 52.3% | 6.9% | 6.9% | 4.6% | 6.9% | 3.7% | 5.7% | 1.9% | 1.9% | 3.7% | 2.1% | 3.1% |
| Nov 2025 | 48.9% | 7.9% | 6.4% | 4.2% | 9.7% | 3.6% | 5.4% | 2.2% | 2.2% | 3.5% | 2.5% | 3.5% |
| Dec 2025 | 52.8% | 6.9% | 6.9% | 4.5% | 6.9% | 3.2% | 5.8% | 2.4% | 2.1% | 3.1% | 2.3% | 3.1% |
| Jan 2026 | 47.8% | 11.6% | 7.8% | 4.1% | 6.2% | 3.5% | 5.3% | 2.2% | 2.2% | 3.4% | 2.4% | 3.4% |
| Feb 2026 | 35.9% | 35.9% | 4.7% | 3.1% | 4.7% | 2.6% | 4% | 1.6% | 1.6% | 2.1% | 1.8% | 2.1% |
| Mar 2026 | 44% | 19.6% | 7.1% | 3.8% | 5.7% | 3.2% | 4.9% | 2% | 1.7% | 2.6% | 2.8% | 2.6% |
| Apr 2026 | 48.7% | 14.5% | 7.9% | 4.2% | 5.3% | 3.6% | 4.3% | 2.2% | 1.9% | 2.2% | 2.4% | 2.9% |
| May 2026 | 49.7% | 14.8% | 6.5% | 4.3% | 5.4% | 3% | 4.4% | 2.3% | 2.2% | 2.2% | 2.5% | 2.9% |
| Jun 2026 | 50.9% | 12.4% | 8.3% | 4.4% | 4.4% | 3% | 3.8% | 3% | 3% | 2.3% | 2.3% | 2.3% |
| Jul 2026 | 51.3% | 12.5% | 8.3% | 3.7% | 4.4% | 3.7% | 3.8% | 3% | 2.3% | 2.3% | 2.3% | 2.3% |
| Aug 2026 | 47.1% | 14.1% | 9.4% | 4.2% | 4.2% | 3.5% | 3.5% | 3.4% | 2.6% | 2.6% | 2.9% | 2.6% |
| Sep 2026 | 47.6% | 11.6% | 9.5% | 5% | 5% | 4.3% | 3.5% | 3.4% | 2.6% | 2.6% | 2.6% | 2.3% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 47.6% | 18.1K | 0% | +0.5 points | |
| 2, held 2nd | 11.6% | 4.4K | -18.5% | -2.5 points | |
| 3, held 3rd | 9.5% | 3.6K | 0% | +0.1 points | |
| 4, held 4th | 5% | 1.9K | +18.8% | +0.8 points | |
| 5, held 5th | 5% | 1.9K | +18.8% | +0.8 points | |
| 6, moved from 7th to 6th | 4.3% | 1.6K | +22.6% | +0.8 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 3.5% | 1.3K | -0.75% | 0 pointsmoved from 6th to 7th | |
| 8, held 8th | 3.4% | 1.3K | 0% | 0 points | |
| 9, moved from 10th to 9th | 2.6% | 1K | 0% | 0 pointsmoved from 10th to 9th | |
| 10, moved from 12th to 10th | 2.6% | 1K | 0% | 0 pointsmoved from 12th to 10th | |
| 11, moved from 9th to 11th | 2.6% | 970 | -12.6% | -0.3 pointsmoved from 9th to 11th | |
| 12, moved from 11th to 12th | 2.3% | 880 | -12% | -0.3 pointsmoved from 11th to 12th |
1.
Yotpo47.6%
Held 1st. 18.1K estimated branded searches, 0% vs prior month. Share +0.5 points.
11.6%
Held 2nd. 4.4K estimated branded searches, -18.5% vs prior month. Share -2.5 points.
9.5%
Held 3rd. 3.6K estimated branded searches, 0% vs prior month. Share +0.1 points.
4.
Talkable5%
Held 4th. 1.9K estimated branded searches, +18.8% vs prior month. Share +0.8 points.
5%
Held 5th. 1.9K estimated branded searches, +18.8% vs prior month. Share +0.8 points.
6.
Extole4.3%
Moved from 7th to 6th. 1.6K estimated branded searches, +22.6% vs prior month. Share +0.8 points.
3.5%
Moved from 6th to 7th. 1.3K estimated branded searches, -0.75% vs prior month. Share 0 points.
3.4%
Held 8th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.
9.GrowSurf
2.6%
Moved from 10th to 9th. 1K estimated branded searches, 0% vs prior month. Share 0 points.
2.6%
Moved from 12th to 10th. 1K estimated branded searches, 0% vs prior month. Share 0 points.
11.
Smile.io2.6%
Moved from 9th to 11th. 970 estimated branded searches, -12.6% vs prior month. Share -0.3 points.
2.3%
Moved from 11th to 12th. 880 estimated branded searches, -12% vs prior month. Share -0.3 points.
Compare popularity between Referral Rock and its closest rivals
Every comparison with Referral Rock
18 comparisons
- Ambassador vs Referral Rock
- Birdeye vs Referral Rock
- Capterra vs Referral Rock
- DSMN8 vs Referral Rock
- Extole vs Referral Rock
- Friendbuy vs Referral Rock
- G2 vs Referral Rock
- GrowSurf vs Referral Rock
- Mention Me vs Referral Rock
- Referral Rock vs ReferralCandy
- Referral Rock vs Talkable
- Referral Rock vs TrustRadius
- Referral Rock vs Viral Loops
- Referral Rock vs Yotpo
- Referral Rock vs Smile.io
- Referral Factory vs Referral Rock
- Referral Rock vs UserEvidence
- Influitive vs Referral Rock
How has branded search demand for Referral Rock changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Referral Rock worldwide fell from 1.9K to 1K.
- Across the 12 months ending September 2026, Referral Rock’s share of searches among referral marketing platforms worldwide decreased from 3.7% to 2.6%.
- Across the 12 months ending September 2026, Referral Rock’s share of searches among referral marketing platforms worldwide peaked at 3.7% in October 2025 and was lowest at 2.1% in February 2026.
- Across the 12 months ending September 2026, Referral Rock fell from 8th to 10th among referral marketing platforms worldwide.
How did search popularity change for referral marketing platforms worldwide in September 2026?
6 changes

In September 2026, Extole overtook ReferralCandy to rank 6th among referral marketing platforms worldwide, with 4.3% of the searches.

In September 2026, Talkable gained share of searches among referral marketing platforms worldwide, from 4.2% to 5%.

In September 2026, Viral Loops gained share of searches among referral marketing platforms worldwide, from 4.2% to 5%.

In September 2026, Mention Me lost share of searches among referral marketing platforms worldwide, from 14.1% to 11.6%.

Ambassador’s share of searches among referral marketing platforms worldwide has gained ground for 3 months in a row, from 8.3% to 9.5% in September 2026.

In September 2026, Referral Rock rose from 12th to 10th among referral marketing platforms worldwide.
How are Referral Rock’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Referral Rock’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- referral rock
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Where does Referral Rock compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Brand advocacy platforms | 8th of 11 | 0.17% | Show ranking |
| Referral marketing platforms | 10th of 12 | 2.6% | Shown above |

Is Referral Rock your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.