Brandwave

Extole vs Referral Rock:Which is searched more?

In September 2026, Extole had more branded searches than Referral Rock among brand advocacy platforms worldwide. Extole had about 1,600 branded searches, while Referral Rock had 1,000. Extole made up 0.27% of all brand advocacy platform searches we track, and Referral Rock accounted for 0.17%. These are worldwide searches for English-language branded terms.

Share of searches among brand advocacy platforms worldwide in September 2026Is Extole or Referral Rock more popular in search?
Extole0.27%1.6K searches
vs
Referral Rock0.17%1K searches

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Is Extole or Referral Rock more popular in search?

Compare the platforms used to turn customers into advocates. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Extole and Referral Rock among brand advocacy platforms worldwide, by month

Share of searches by month for Extole, Referral Rock. The figures are in the table below the chart.

View monthly share of searches table
MonthG2BirdeyeCapterraYotpoTrustRadiusExtoleDSMN8Referral RockReferral FactoryUserEvidenceInfluitive
Oct 202572.7%11.7%7.8%5.2%1%0.37%0.19%0.37%0.31%0.14%0.17%
Nov 202570.7%13.9%7.6%5.1%1%0.37%0.23%0.37%0.37%0.17%0.17%
Dec 202572.7%11.7%7.8%5.2%1%0.31%0.21%0.31%0.31%0.14%0.17%
Jan 202669.4%13.6%9.1%5%1.2%0.36%0.29%0.36%0.36%0.16%0.16%
Feb 202666.5%15.8%8.7%5.8%1.4%0.42%0.34%0.34%0.34%0.19%0.19%
Mar 202664.1%23%6.9%3.8%0.92%0.27%0.27%0.22%0.22%0.15%0.12%
Apr 202675.3%9.9%8.1%4.4%1.1%0.32%0.2%0.2%0.26%0.14%0.12%
May 202677.6%10.2%6.8%3.7%0.74%0.22%0.17%0.17%0.22%0.1%0.1%
Jun 202678.9%8.5%7%3.8%0.76%0.22%0.22%0.17%0.17%0.12%0.1%
Jul 202678.8%8.5%7%3.8%0.93%0.28%0.17%0.17%0.17%0.1%0.1%
Aug 202677.1%10.2%6.8%3.7%1.1%0.27%0.21%0.21%0.21%0.12%0.1%
Sep 202676.1%12.3%6.7%3%0.9%0.27%0.22%0.17%0.15%0.1%0.08%

How has the Extole and Referral Rock comparison changed over the last 12 months?

3 findings

How did search popularity change for brand advocacy platforms worldwide in September 2026?

2 changes
  1. In September 2026, Referral Rock rose from 9th to 8th among brand advocacy platforms worldwide.

  2. Estimated monthly branded searches for Extole worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Extole’s and Referral Rock’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Extole

1 branded search term

  • extole

Referral Rock

1 branded search term

  • referral rock

How the Brand Demand Index is measured

Other head-to-heads among brand advocacy platforms

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