Extole vs Referral Rock:Which is searched more?
In September 2026, Extole had more branded searches than Referral Rock among brand advocacy platforms worldwide. Extole had about 1,600 branded searches, while Referral Rock had 1,000. Extole made up 0.27% of all brand advocacy platform searches we track, and Referral Rock accounted for 0.17%. These are worldwide searches for English-language branded terms.
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Is Extole or Referral Rock more popular in search?
Compare the platforms used to turn customers into advocates. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Extole, Referral Rock. The figures are in the table below the chart.
View monthly share of searches table
| Month | G2 | Birdeye | Capterra | Yotpo | TrustRadius | Extole | DSMN8 | Referral Rock | Referral Factory | UserEvidence | Influitive |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 72.7% | 11.7% | 7.8% | 5.2% | 1% | 0.37% | 0.19% | 0.37% | 0.31% | 0.14% | 0.17% |
| Nov 2025 | 70.7% | 13.9% | 7.6% | 5.1% | 1% | 0.37% | 0.23% | 0.37% | 0.37% | 0.17% | 0.17% |
| Dec 2025 | 72.7% | 11.7% | 7.8% | 5.2% | 1% | 0.31% | 0.21% | 0.31% | 0.31% | 0.14% | 0.17% |
| Jan 2026 | 69.4% | 13.6% | 9.1% | 5% | 1.2% | 0.36% | 0.29% | 0.36% | 0.36% | 0.16% | 0.16% |
| Feb 2026 | 66.5% | 15.8% | 8.7% | 5.8% | 1.4% | 0.42% | 0.34% | 0.34% | 0.34% | 0.19% | 0.19% |
| Mar 2026 | 64.1% | 23% | 6.9% | 3.8% | 0.92% | 0.27% | 0.27% | 0.22% | 0.22% | 0.15% | 0.12% |
| Apr 2026 | 75.3% | 9.9% | 8.1% | 4.4% | 1.1% | 0.32% | 0.2% | 0.2% | 0.26% | 0.14% | 0.12% |
| May 2026 | 77.6% | 10.2% | 6.8% | 3.7% | 0.74% | 0.22% | 0.17% | 0.17% | 0.22% | 0.1% | 0.1% |
| Jun 2026 | 78.9% | 8.5% | 7% | 3.8% | 0.76% | 0.22% | 0.22% | 0.17% | 0.17% | 0.12% | 0.1% |
| Jul 2026 | 78.8% | 8.5% | 7% | 3.8% | 0.93% | 0.28% | 0.17% | 0.17% | 0.17% | 0.1% | 0.1% |
| Aug 2026 | 77.1% | 10.2% | 6.8% | 3.7% | 1.1% | 0.27% | 0.21% | 0.21% | 0.21% | 0.12% | 0.1% |
| Sep 2026 | 76.1% | 12.3% | 6.7% | 3% | 0.9% | 0.27% | 0.22% | 0.17% | 0.15% | 0.1% | 0.08% |
How has the Extole and Referral Rock comparison changed over the last 12 months?
3 findings
- Extole was ahead of Referral Rock in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Extole’s share of searches among brand advocacy platforms worldwide moved from 0.37% to 0.27%, and its estimated monthly branded searches moved from 1.9K to 1.6K.
- Across the 12 months ending September 2026, Referral Rock’s share of searches among brand advocacy platforms worldwide moved from 0.37% to 0.17%, and its estimated monthly branded searches moved from 1.9K to 1K.
How did search popularity change for brand advocacy platforms worldwide in September 2026?
2 changes

In September 2026, Referral Rock rose from 9th to 8th among brand advocacy platforms worldwide.

Estimated monthly branded searches for Extole worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Extole’s and Referral Rock’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Extole
1 branded search term
- extole
Referral Rock
1 branded search term
- referral rock
Other head-to-heads among brand advocacy platforms

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