GrowSurf vs Referral Rock:Which is searched more?
In September 2026, GrowSurf and Referral Rock were level in searches among referral marketing platforms worldwide, with an estimated 1K branded searches each, at 6.5% of the total each. These are worldwide searches for English-language branded terms.
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Is GrowSurf or Referral Rock more popular in search?
Compare software for customer referral programs and measurable word-of-mouth growth. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for GrowSurf, Referral Rock. The figures are in the table below the chart.
View monthly share of searches table
| Month | Mention Me | Talkable | Viral Loops | Extole | ReferralCandy | Friendbuy | GrowSurf | Referral Rock | Referral Factory |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 18% | 12% | 18% | 9.7% | 14.8% | 5.1% | 5% | 9.5% | 8% |
| Nov 2025 | 18.8% | 9.9% | 22.9% | 8.4% | 12.8% | 5.3% | 5.2% | 8.3% | 8.3% |
| Dec 2025 | 18.2% | 11.9% | 18.2% | 8.3% | 15.3% | 6.3% | 5.5% | 8.1% | 8.1% |
| Jan 2026 | 27.7% | 9.7% | 14.9% | 8.3% | 12.7% | 5.2% | 5.1% | 8.2% | 8.2% |
| Feb 2026 | 62.2% | 5.3% | 8.1% | 4.6% | 6.9% | 2.8% | 2.8% | 3.6% | 3.6% |
| Mar 2026 | 42.5% | 8.2% | 12.5% | 7% | 10.6% | 4.3% | 3.8% | 5.6% | 5.6% |
| Apr 2026 | 35.4% | 10.2% | 12.9% | 8.7% | 10.4% | 5.4% | 4.7% | 5.4% | 7% |
| May 2026 | 35.7% | 10.3% | 13% | 7.1% | 10.6% | 5.5% | 5.4% | 5.4% | 7% |
| Jun 2026 | 32.2% | 11.3% | 11.3% | 7.9% | 9.8% | 7.9% | 7.7% | 6% | 6% |
| Jul 2026 | 32.8% | 9.7% | 11.5% | 9.8% | 10% | 8% | 6.1% | 6.1% | 6.1% |
| Aug 2026 | 34.7% | 10.3% | 10.3% | 8.5% | 8.6% | 8.4% | 6.4% | 6.4% | 6.4% |
| Sep 2026 | 28.7% | 12.4% | 12.4% | 10.6% | 8.7% | 8.5% | 6.5% | 6.5% | 5.7% |
How has the GrowSurf and Referral Rock comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: GrowSurf took it in June 2026.
- Across the 12 months ending September 2026, GrowSurf’s share of searches among referral marketing platforms worldwide moved from 5% to 6.5%, and its estimated monthly branded searches held steady at 1K.
- Across the 12 months ending September 2026, Referral Rock’s share of searches among referral marketing platforms worldwide moved from 9.5% to 6.5%, and its estimated monthly branded searches moved from 1.9K to 1K.
How did search popularity change for referral marketing platforms worldwide in September 2026?
1 change
Referral Rock’s share of searches among referral marketing platforms worldwide has gained ground for 3 months in a row, from 6% to 6.5% in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using GrowSurf’s and Referral Rock’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
GrowSurf
1 branded search term
- growsurf
Referral Rock
1 branded search term
- referral rock
Other head-to-heads among referral marketing platforms
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