Brandwave

How popular isPrinces in search?

In August 2026, there were an estimated 1.5M branded searches for Princes worldwide which is up 23% over the last 11 months. Princes holds 15.5% estimated Share of Search among canned vegetable brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Tesco77.4%
  2. Princes15.5%
  3. Libby's5.7%
  4. Del Monte1.1%
  5. Batchelors0.19%
  6. Green Giant0.02%
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Which canned vegetable brands compete with Princes?

Princes against canned vegetable brands worldwide, by month

Share of Search by month for Tesco, Princes, Libby's. The figures are in the table below the chart.

View monthly share of search table
MonthTescoPrincesLibby'sDel MonteBatchelorsGreen Giant
Oct 202579.9%13%5.9%0.97%0.19%0.02%
Nov 202581.5%13.4%4%0.98%0.16%0.02%
Dec 202584.1%11.4%3.4%1%0.11%<0.01%
Jan 202671.1%21.3%6.4%1%0.21%0.01%
Feb 202671.1%21.3%6.4%1.1%0.21%0.02%
Mar 202677.4%15.5%5.7%1.1%0.23%0.02%
Apr 202671.9%21.5%5.3%1.1%0.17%0.02%
May 202667.8%24.8%5%2.2%0.16%0.01%
Jun 202671.9%21.5%5.3%1.1%0.21%0.03%
Jul 202678.4%15.7%4.7%0.95%0.23%0.03%
Aug 202677.4%15.5%5.7%1.1%0.19%0.02%
Sep 2026——————

  1. 1.Tesco

    77.4%

    Held 1st. 7.5M estimated branded searches, 0% vs prior month. Share -0.9 points.

  2. 2.Princes

    15.5%

    Held 2nd. 1.5M estimated branded searches, 0% vs prior month. Share -0.2 points.

  3. 3.Libby's

    5.7%

    Held 3rd. 550K estimated branded searches, +22.2% vs prior month. Share +1 points.

  4. 4.Del Monte

    1.1%

    Held 4th. 110K estimated branded searches, +21.5% vs prior month. Share +0.2 points.

  5. 5.Batchelors

    0.19%

    Held 5th. 18.1K estimated branded searches, -18.5% vs prior month. Share 0 points.

  6. 6.Green Giant

    0.02%

    Held 6th. 1.9K estimated branded searches, -20.8% vs prior month. Share 0 points.

Compare search popularity between Princes and its closest rivals

How has branded search demand for Princes changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Princes worldwide rose from 1.2M to 1.5M.
  • Across the 11 months ending August 2026, Princes’ estimated Share of Search among canned vegetable brands worldwide increased from 13% to 15.5%.
  • Across the 11 months ending August 2026, Princes’ estimated Share of Search among canned vegetable brands worldwide peaked at 24.8% in May 2026 and was lowest at 11.4% in December 2025.

How did search popularity change for canned vegetable brands worldwide in August 2026?

  1. In August 2026, Libby's gained estimated Share of Search among canned vegetable brands worldwide, from 4.7% to 5.7%.

  2. In August 2026, Tesco lost estimated Share of Search among canned vegetable brands worldwide, from 78.4% to 77.4%.

  3. Princes’ estimated Share of Search among canned vegetable brands worldwide has lost ground for 3 months in a row, from 24.8% to 15.5% in August 2026.

  4. Estimated monthly branded searches for Del Monte worldwide rose 21.5% over 11 measured months, from 90.5K to 110K in August 2026.

  5. Estimated monthly branded searches for Green Giant worldwide rose 18.8% over 11 measured months, from 1.6K to 1.9K in August 2026.

Where does Princes compete?

Princes is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Canned fruit brands3rd of 67.9%Show ranking
Baked beans brands3rd of 68.2%Show ranking
Canned beans brands2nd of 613.7%Show ranking
Canned fish brands2nd of 614%Show ranking
Canned vegetable brands2nd of 615.5%Shown above

How is Princes measured?

Brandwave collects information about searches that people make online using Princes’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • princes

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How the Brand Demand Index is measured

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