How popular isPortkey in search?
In August 2026, there were an estimated 22.2K branded searches for Portkey worldwide which is up 50% over the last 11 months. Portkey holds 0.5% estimated Share of Search among AI gateway platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Cloudflare96.2%
LiteLLM3%
Portkey0.5%Helicone0.12%
Kong0.1%
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Which AI gateway platforms compete with Portkey?
Share of Search by month for Cloudflare, LiteLLM, Portkey. The figures are in the table below the chart.
View monthly share of search table
| Month | Cloudflare | LiteLLM | Portkey | Helicone | Kong |
|---|---|---|---|---|---|
| Oct 2025 | 96.7% | 2.1% | 0.62% | 0.23% | 0.34% |
| Nov 2025 | 99.1% | 0.64% | 0.16% | 0.06% | 0.06% |
| Dec 2025 | 97.9% | 1.4% | 0.35% | 0.16% | 0.13% |
| Jan 2026 | 96.4% | 2.5% | 0.62% | 0.28% | 0.18% |
| Feb 2026 | 95.9% | 3.1% | 0.61% | 0.27% | 0.18% |
| Mar 2026 | 89.4% | 9.4% | 0.69% | 0.31% | 0.21% |
| Apr 2026 | 94.4% | 4.5% | 0.73% | 0.27% | 0.15% |
| May 2026 | 95.1% | 3.6% | 0.89% | 0.22% | 0.12% |
| Jun 2026 | 95.3% | 3.6% | 0.73% | 0.18% | 0.15% |
| Jul 2026 | 95.4% | 3.7% | 0.6% | 0.15% | 0.15% |
| Aug 2026 | 96.2% | 3% | 0.5% | 0.12% | 0.1% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 96.2% | 4.3M | +21% | +0.8 points | |
| 2, held 2nd | 3% | 135K | 0% | -0.6 points | |
| 3, held 3rd | 0.5% | 22.2K | 0% | -0.1 points | |
| 4, held 4th | 0.12% | 5.4K | 0% | 0 points | |
| 5, held 5th | 0.1% | 4.4K | -18.5% | 0 points |
96.2%
Held 1st. 4.3M estimated branded searches, +21% vs prior month. Share +0.8 points.
2.
LiteLLM3%
Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -0.6 points.
3.
Portkey0.5%
Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share -0.1 points.
4.
0.12%
Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Kong0.1%
Held 5th. 4.4K estimated branded searches, -18.5% vs prior month. Share 0 points.
Compare search popularity between Portkey and its closest rivals
How has branded search demand for Portkey changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Portkey worldwide rose from 14.8K to 22.2K.
- Across the 11 months ending August 2026, Portkey’s estimated Share of Search among AI gateway platforms worldwide held steady, from 0.62% to 0.5%.
How did search popularity change for AI gateway platforms worldwide in August 2026?
4 changes
In August 2026, Cloudflare gained estimated Share of Search among AI gateway platforms worldwide, from 95.4% to 96.2%.
In August 2026, LiteLLM lost estimated Share of Search among AI gateway platforms worldwide, from 3.7% to 3%.
Estimated monthly branded searches for Portkey worldwide rose 50% over 11 measured months, from 14.8K to 22.2K in August 2026.
Estimated monthly branded searches for Kong worldwide fell 45.7% over 11 measured months, from 8.1K to 4.4K in August 2026.
How is Portkey measured?
Brandwave collects information about searches that people make online using Portkey’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- portkey
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Is Portkey your brand?
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