Brandwave

Cloudflare AI Gateway vs Portkey:Which is more popular?

In September 2026, Portkey had more branded searches than Cloudflare AI Gateway among AI gateway platforms worldwide. Portkey had about 22,200 branded searches, while Cloudflare AI Gateway had 9,900. Portkey made up 1.6% of all AI gateway platform searches we track, and Cloudflare AI Gateway accounted for 0.7%. When we asked ChatGPT and Google AI Overviews about AI gateway platforms, both Cloudflare AI Gateway and Portkey appeared in all five answers. Portkey was mentioned before Cloudflare AI Gateway in every answer.

Among AI gateway platforms worldwide in September 2026

Who do people search for more?

Portkey, about 2 searches for every 1 for Cloudflare AI Gateway

Portkey 22.2K searchesCloudflare AI Gateway 9.9K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Cloudflare AI Gateway in 5 of 5Portkey in 5 of 5

Who does AI recommend more?

Portkey, named ahead of Cloudflare AI Gateway in every answer

Portkey first in 5Cloudflare AI Gateway never first

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Top AI gateway platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Cloudflare AI Gateway and Portkey showed up in all five answers. Portkey was listed before Cloudflare AI Gateway in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. LiteLLM1st
  2. Portkey2nd
  3. Cloudflare AI Gateway3rd
  4. Kong4th
  5. OpenRouter5th
  6. TrueFoundry6th
  7. Helicone7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • OpenRouter5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • LiteLLM5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Portkey5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Cloudflare AI Gateway5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Kong4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • TrueFoundry2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Helicone1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI gateway platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Cloudflare AI Gateway or Portkey more popular in search?

This chart shows how often people search Google for Cloudflare AI Gateway and Portkey by name. Each line represents a brand's share of searches for all seven AI gateway platforms we track, month by month, from English-language searches worldwide.

Cloudflare AI Gateway and Portkey among AI gateway platforms worldwide, by month

Share of searches by month for Portkey, Cloudflare AI Gateway. The figures are in the table below the chart.

View monthly share of searches table
MonthOpenRouterLiteLLMPortkeyCloudflare AI GatewayTrueFoundryKongHelicone
Oct 202583.7%9.2%2.8%0.45%0.67%2.2%1%
Nov 202579.7%13.1%3.2%0.52%0.63%1.7%1.2%
Dec 202582.5%11.1%2.7%0.53%0.53%1.4%1.2%
Jan 202682.6%11.1%2.7%0.66%0.54%1.2%1.2%
Feb 202685.8%9.4%1.9%0.84%0.46%0.76%0.84%
Mar 202673.8%22.2%1.6%0.6%0.4%0.66%0.73%
Apr 202684.5%11.4%1.9%0.69%0.37%0.51%0.69%
May 202683.4%11.3%2.8%0.83%0.55%0.5%0.68%
Jun 202686.2%9.5%1.9%0.7%0.7%0.49%0.47%
Jul 202686.4%9.6%1.6%0.86%0.7%0.5%0.38%
Aug 202688.7%8%1.3%0.72%0.59%0.34%0.32%
Sep 202686.7%9.6%1.6%0.7%0.7%0.41%0.31%

How has the Cloudflare AI Gateway and Portkey comparison changed over the last 12 months?

3 findings

How did search popularity change for AI gateway platforms worldwide in September 2026?

2 changes

  1. Estimated monthly branded searches for Cloudflare AI Gateway worldwide rose 312.5% over 12 measured months, from 2.4K to 9.9K in September 2026.

  2. Estimated monthly branded searches for Portkey worldwide rose 50% over 12 measured months, from 14.8K to 22.2K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Cloudflare AI Gateway’s and Portkey’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cloudflare AI Gateway

1 branded search term

  • cloudflare ai gateway

Portkey

1 branded search term

  • portkey

How the Brand Demand Index is measured

Other head-to-heads among AI gateway platforms

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