How popular isPorcelanosa in search?
In August 2026, there were an estimated 5.4K branded searches for Porcelanosa worldwide which is down 18.2% over the last 11 months. Porcelanosa holds 2.4% estimated Share of Search among tiles worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Topps Tiles72.1%
Johnson Tiles14.5%
Fired Earth5.6%
Marazzi2.9%
Original Style2.6%Porcelanosa2.4%
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Which tiles compete with Porcelanosa?
Share of Search by month for Topps Tiles, Johnson Tiles, Fired Earth, Marazzi, Original Style, Porcelanosa. The figures are in the table below the chart.
View monthly share of search table
| Month | Topps Tiles | Johnson Tiles | Fired Earth | Marazzi | Original Style | Porcelanosa |
|---|---|---|---|---|---|---|
| Oct 2025 | 67.1% | 13.5% | 10.8% | 3.3% | 2.6% | 2.7% |
| Nov 2025 | 63% | 12.6% | 17.5% | 2.5% | 2.3% | 2.1% |
| Dec 2025 | 63.7% | 19.2% | 8.1% | 3.8% | 2.6% | 2.5% |
| Jan 2026 | 69% | 13.8% | 8.8% | 3.4% | 2.3% | 2.8% |
| Feb 2026 | 69.8% | 14% | 7.5% | 3.4% | 2.5% | 2.8% |
| Mar 2026 | 69.8% | 14% | 6.6% | 4.2% | 2.5% | 2.8% |
| Apr 2026 | 70.6% | 14.2% | 6.4% | 3.5% | 2.6% | 2.8% |
| May 2026 | 70.5% | 14.1% | 6.7% | 3.5% | 2.4% | 2.8% |
| Jun 2026 | 69.2% | 13.9% | 6.6% | 4.2% | 2.8% | 3.4% |
| Jul 2026 | 70.3% | 14.1% | 5.7% | 4.2% | 2.9% | 2.8% |
| Aug 2026 | 72.1% | 14.5% | 5.6% | 2.9% | 2.6% | 2.4% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 72.1% | 165K | +22.2% | +1.8 points | |
| 2, held 2nd | 14.5% | 33.1K | +22.1% | +0.4 points | |
| 3, held 3rd | 5.6% | 12.8K | +16.4% | -0.1 points | |
| 4, held 4th | 2.9% | 6.6K | -18.5% | -1.3 points | |
| 5, held 5th | 2.6% | 6K | +9.1% | -0.2 points | |
| 6, held 6th | 2.4% | 5.4K | 0% | -0.5 points |
72.1%
Held 1st. 165K estimated branded searches, +22.2% vs prior month. Share +1.8 points.
14.5%
Held 2nd. 33.1K estimated branded searches, +22.1% vs prior month. Share +0.4 points.
5.6%
Held 3rd. 12.8K estimated branded searches, +16.4% vs prior month. Share -0.1 points.
4.
Marazzi2.9%
Held 4th. 6.6K estimated branded searches, -18.5% vs prior month. Share -1.3 points.
2.6%
Held 5th. 6K estimated branded searches, +9.1% vs prior month. Share -0.2 points.
2.4%
Held 6th. 5.4K estimated branded searches, 0% vs prior month. Share -0.5 points.
Compare search popularity between Porcelanosa and its closest rivals
Porcelanosa vs Topps Tiles: compare search popularity
Porcelanosa vs Johnson Tiles: compare search popularity
Porcelanosa vs Fired Earth: compare search popularity
Porcelanosa vs Marazzi: compare search popularity
Porcelanosa vs Original Style: compare search popularity- Compare Porcelanosa with any brand
Every comparison with Porcelanosa
5 comparisons
How has branded search demand for Porcelanosa changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Porcelanosa worldwide fell from 6.6K to 5.4K.
- Across the 11 months ending August 2026, Porcelanosa’s estimated Share of Search among tiles worldwide peaked at 3.4% in June 2026 and was lowest at 2.1% in November 2025.
- Across the 11 months ending August 2026, Porcelanosa fell from 5th to 6th among tiles worldwide.
How did search popularity change for tiles worldwide in August 2026?
4 changes

In August 2026, Topps Tiles gained estimated Share of Search among tiles worldwide, from 70.3% to 72.1%.

In August 2026, Marazzi lost estimated Share of Search among tiles worldwide, from 4.2% to 2.9%.

Fired Earth’s estimated Share of Search among tiles worldwide has lost ground for 3 months in a row, from 6.7% to 5.6% in August 2026.
Estimated monthly branded searches for Porcelanosa worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026.
How is Porcelanosa measured?
Brandwave collects information about searches that people make online using Porcelanosa’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- porcelanosa tiles
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