How popular isPipedrive in search?
In August 2026, there were an estimated 262K branded searches for Pipedrive worldwide which is down 32.7% over the last 11 months. Pipedrive holds 5.2% estimated Share of Search among CRM platforms worldwide and is ranked 4th of 9 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
Salesforce51.3%
HubSpot29.3%Zoho CRM10.4%
Pipedrive5.2%Attio1.8%
Microsoft Dynamics 3650.81%
monday CRM0.48%
Close0.44%
Freshsales0.26%
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Which CRM platforms compete with Pipedrive?
Share of Search by month for Salesforce, HubSpot, Zoho CRM, Pipedrive. The figures are in the table below the chart.
View monthly share of search table
| Month | Salesforce | HubSpot | Zoho CRM | Pipedrive | Attio | Microsoft Dynamics 365 | monday CRM | Close | Freshsales |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 47.3% | 31.1% | 11.4% | 7% | 0.92% | 0.83% | 0.78% | 0.35% | 0.35% |
| Nov 2025 | 46.5% | 30.2% | 11.4% | 8.3% | 1.1% | 0.85% | 0.78% | 0.41% | 0.42% |
| Dec 2025 | 51.2% | 27.5% | 10.5% | 7.5% | 1.2% | 0.82% | 0.69% | 0.37% | 0.38% |
| Jan 2026 | 48.1% | 31.6% | 9.8% | 7.1% | 1.1% | 0.77% | 0.79% | 0.41% | 0.34% |
| Feb 2026 | 52.7% | 27.4% | 10.2% | 6.1% | 1.4% | 0.8% | 0.69% | 0.36% | 0.35% |
| Mar 2026 | 48.9% | 31.3% | 9.4% | 6.8% | 1.3% | 0.91% | 0.66% | 0.4% | 0.34% |
| Apr 2026 | 48.9% | 31.9% | 9.8% | 5.8% | 1.6% | 0.72% | 0.57% | 0.41% | 0.29% |
| May 2026 | 52.7% | 28.6% | 8.7% | 6.1% | 1.7% | 0.93% | 0.58% | 0.43% | 0.32% |
| Jun 2026 | 49.6% | 31.2% | 9.9% | 5.6% | 1.6% | 0.93% | 0.53% | 0.4% | 0.26% |
| Jul 2026 | 51.5% | 27.8% | 10.3% | 6.2% | 2% | 0.97% | 0.56% | 0.43% | 0.25% |
| Aug 2026 | 51.3% | 29.3% | 10.4% | 5.2% | 1.8% | 0.81% | 0.48% | 0.44% | 0.26% |
| Sep 2026 | — | — | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 51.3% | 2.6M | -5.4% | -0.2 points | |
| 2, held 2nd | 29.3% | 1.5M | +0.23% | +1.5 points | |
| 3, held 3rd | 10.4% | 519K | -4.1% | +0.1 points | |
| 4, held 4th | 5.2% | 262K | -19.6% | -1 points | |
| 5, held 5th | 1.8% | 88.9K | -15.8% | -0.2 points | |
| 6, held 6th | 0.81% | 40.3K | -21.1% | -0.2 points | |
| 7, held 7th | 0.48% | 23.9K | -18.6% | -0.1 points | |
| 8, held 8th | 0.44% | 22.2K | -2.2% | 0 points | |
| 9, held 9th | 0.26% | 13K | -2.2% | 0 points |
51.3%
held 1st · 2.6M estimated branded searches · -5.4% vs prior month · -0.2 points
2.
HubSpot29.3%
held 2nd · 1.5M estimated branded searches · +0.23% vs prior month · +1.5 points
3.
10.4%
held 3rd · 519K estimated branded searches · -4.1% vs prior month · +0.1 points
5.2%
held 4th · 262K estimated branded searches · -19.6% vs prior month · -1 points
5.
1.8%
held 5th · 88.9K estimated branded searches · -15.8% vs prior month · -0.2 points
0.81%
held 6th · 40.3K estimated branded searches · -21.1% vs prior month · -0.2 points
0.48%
held 7th · 23.9K estimated branded searches · -18.6% vs prior month · -0.1 points
8.
Close0.44%
held 8th · 22.2K estimated branded searches · -2.2% vs prior month · 0 points
0.26%
held 9th · 13K estimated branded searches · -2.2% vs prior month · 0 points
Compare search popularity between Pipedrive and its closest rivals
How has branded search demand for Pipedrive changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Pipedrive worldwide fell from 389K to 262K.
- Across the 11 months ending August 2026, Pipedrive’s estimated Share of Search among CRM platforms worldwide decreased from 7% to 5.2%.
- Across the 11 months ending August 2026, Pipedrive’s estimated Share of Search among CRM platforms worldwide peaked at 8.3% in November 2025 and was lowest at 5.2% in August 2026.
How did search popularity change for CRM platforms worldwide in August 2026?
6 changes
In August 2026, HubSpot gained estimated Share of Search among CRM platforms worldwide, from 27.8% to 29.3%.
In August 2026, Pipedrive lost estimated Share of Search among CRM platforms worldwide, from 6.2% to 5.2%.
Zoho CRM’s estimated Share of Search among CRM platforms worldwide has gained ground for 3 months in a row, from 8.7% to 10.4% in August 2026.
Estimated monthly branded searches for Attio worldwide rose 74.2% over 11 measured months, from 51K to 88.9K in August 2026.
Estimated monthly branded searches for Close worldwide rose 13.3% over 11 measured months, from 19.6K to 22.2K in August 2026.
Estimated monthly branded searches for monday CRM worldwide fell 45.1% over 11 measured months, from 43.5K to 23.9K in August 2026.
How is Pipedrive measured?
Brandwave collects information about searches that people make online using Pipedrive’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
19 branded search terms
- app pipedrive
- cost of pipedrive
- crm pipedrive
- crm software pipedrive
- crm system pipedrive
- pipedrive
- pipedrive app
- pipedrive apps
- pipedrive cost
- pipedrive costs
- pipedrive crm
- pipedrive crm price
- pipedrive crm pricing
- pipedrive crm software
- pipedrive crm system
- pipedrive crm tool
- pipedrive mobile app
- pipedrive price
- pipedrive pricing
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Is Pipedrive your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.