How popular isPaw in search?
In August 2026, there were an estimated 90 branded searches for Paw worldwide which is down 65.4% over the last 11 months. Paw holds 0.01% estimated Share of Search among API clients worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Postman96.2%
Bruno2.4%
Insomnia1.1%
Hoppscotch0.28%
Paw0.01%
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Which API clients compete with Paw?
Share of Search by month for Postman, Bruno, Paw. The figures are in the table below the chart.
View monthly share of search table
| Month | Postman | Bruno | Insomnia | Hoppscotch | Paw |
|---|---|---|---|---|---|
| Oct 2025 | 96% | 1.9% | 1.9% | 0.16% | 0.02% |
| Nov 2025 | 96.7% | 1.6% | 1.5% | 0.16% | 0.02% |
| Dec 2025 | 97.2% | 1.3% | 1.3% | 0.14% | 0.02% |
| Jan 2026 | 96.3% | 2% | 1.5% | 0.2% | 0.02% |
| Feb 2026 | 96.1% | 2.4% | 1.3% | 0.2% | 0.02% |
| Mar 2026 | 95.1% | 2.8% | 1.8% | 0.25% | 0.02% |
| Apr 2026 | 96.2% | 2.4% | 1.3% | 0.2% | 0.02% |
| May 2026 | 95.4% | 2.9% | 1.4% | 0.21% | 0.01% |
| Jun 2026 | 96.1% | 2.4% | 1.3% | 0.24% | 0.01% |
| Jul 2026 | 95.6% | 2.9% | 1.3% | 0.23% | 0.01% |
| Aug 2026 | 96.2% | 2.4% | 1.1% | 0.28% | 0.01% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 96.2% | 846K | 0% | +0.7 points | |
| 2, held 2nd | 2.4% | 21.1K | -18.5% | -0.5 points | |
| 3, held 3rd | 1.1% | 9.5K | -15.9% | -0.2 points | |
| 4, held 4th | 0.28% | 2.5K | +19.4% | 0 points | |
| 5, held 5th | 0.01% | 90 | 0% | 0 points |
1.
Postman
96.2%
Held 1st. 846K estimated branded searches, 0% vs prior month. Share +0.7 points.
2.
Bruno2.4%
Held 2nd. 21.1K estimated branded searches, -18.5% vs prior month. Share -0.5 points.
3.
Insomnia1.1%
Held 3rd. 9.5K estimated branded searches, -15.9% vs prior month. Share -0.2 points.
0.28%
Held 4th. 2.5K estimated branded searches, +19.4% vs prior month. Share 0 points.
5.
Paw0.01%
Held 5th. 90 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Paw and its closest rivals
How has branded search demand for Paw changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Paw worldwide fell from 260 to 90.
- Across the 11 months ending August 2026, Paw’s estimated Share of Search among API clients worldwide held steady, from 0.02% to 0.01%.
How did search popularity change for API clients worldwide in August 2026?
5 changes
In August 2026, Postman gained estimated Share of Search among API clients worldwide, from 95.6% to 96.2%.

In August 2026, Bruno lost estimated Share of Search among API clients worldwide, from 2.9% to 2.4%.

Estimated monthly branded searches for Hoppscotch worldwide rose 17.1% over 11 measured months, from 2.1K to 2.5K in August 2026.

Estimated monthly branded searches for Paw worldwide fell 65.4% over 11 measured months, from 260 to 90 in August 2026.

Estimated monthly branded searches for Insomnia worldwide fell 60.6% over 11 measured months, from 24.1K to 9.5K in August 2026.
How is Paw measured?
Brandwave collects information about searches that people make online using Paw’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- paw api
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Is Paw your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.