Brandwave

How popular isPaslode?

In September 2026, people searched for Paslode by name about 18,100 times worldwide, an 18.5% decrease from the previous year. These searches made up 0.55% of all global framing nail gun brand searches, placing Paslode fifth out of five brands. When we asked both ChatGPT and Google AI Overviews about framing nail gun brands, Paslode appeared in four of the five answers and was the fourth most recommended of the five.

Search and AI answers in September 2026

Paslode is the fifth most searched of 5 competitors and the fourth most recommended in AI answers.

  1. MilwaukeeShare of searches 55.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. RyobiShare of searches 22.8%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
  3. DeWaltShare of searches 20.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  4. Metabo HPTShare of searches 0.82%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  5. PaslodeShare of searches 0.55%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
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Top framing nail gun brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Paslode was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Paslode is the fourth most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Milwaukee1st
  2. Metabo HPT2nd
  3. DeWalt3rd
  4. Paslode4th
  5. Ryobi5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Milwaukee5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • DeWalt4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Metabo HPT4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Paslode4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ryobi1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about framing nail gun brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which framing nail gun brands compete with Paslode?

Paslode against framing nail gun brands worldwide, by month

Share of searches by month for Milwaukee, Ryobi, DeWalt, Paslode. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeRyobiDeWaltMetabo HPTPaslode
Oct 202560.9%19.9%18.3%0.33%0.6%
Nov 202554.8%24.3%20.1%0.3%0.44%
Dec 202557.2%21.1%21%0.31%0.38%
Jan 202655.9%22.8%20.5%0.37%0.45%
Feb 202658.1%19.7%21.4%0.38%0.47%
Mar 202653.4%26.1%19.6%0.35%0.53%
Apr 202652.6%27.2%19.3%0.35%0.52%
May 202652.2%27.8%19.2%0.35%0.52%
Jun 202651.7%28.5%19%0.42%0.42%
Jul 202656.6%25.5%17%0.37%0.46%
Aug 202654.5%24.6%20%0.44%0.44%
Sep 202655.5%22.8%20.4%0.82%0.55%
  1. 1.Milwaukee

    55.5%

    Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share +1 points.

  2. 2.Ryobi

    22.8%

    Held 2nd. 751K estimated branded searches, -9% vs prior month. Share -1.8 points.

  3. 3.DeWalt

    20.4%

    Held 3rd. 673K estimated branded searches, 0% vs prior month. Share +0.4 points.

  4. 4.Metabo HPT

    0.82%

    Held 4th. 27.1K estimated branded searches, +83.1% vs prior month. Share +0.4 points.

  5. 5.Paslode

    0.55%

    Held 5th. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.1 points.

Compare popularity between Paslode and its closest rivals

Every comparison with Paslode

13 comparisons

How has branded search demand for Paslode changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Paslode worldwide fell from 22.2K to 18.1K.
  • Across the 12 months ending September 2026, Paslode fell from 4th to 5th among framing nail gun brands worldwide.

How did search popularity change for framing nail gun brands worldwide in September 2026?

4 changes
  1. In September 2026, Milwaukee gained share of searches among framing nail gun brands worldwide, from 54.5% to 55.5%.

  2. In September 2026, Ryobi lost share of searches among framing nail gun brands worldwide, from 24.6% to 22.8%.

  3. Estimated monthly branded searches for Metabo HPT worldwide rose 124% over 12 measured months, from 12.1K to 27.1K in September 2026.

  4. Estimated monthly branded searches for Paslode worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

How are Paslode’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Paslode’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • paslode

How the Brand Demand Index is measured

Who owns Paslode?

Paslode is owned by ITW. Brandwave also tracks ITW, owned by the same company, worldwide.

Do you work for Paslode? To request corrections or removal please contact us via our support page and we will be happy to assist.

Where does Paslode compete?

Paslode is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Cordless roofing nailer brands7th of 70.43%Show ranking
Air nailer brands7th of 110.46%Show ranking
Framing nail gun brands5th of 50.55%Shown above
Creator with pink hair and a pink jacket

Is Paslode your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.