Brandwave

How popular isOrganic Climbing?

In September 2026, people searched for Organic Climbing by name about 2,400 times worldwide, about the same as the previous year. These searches made up 0.04% of all global chalk bag brand searches, placing Organic Climbing fifth out of eight brands. When we asked both ChatGPT and Google AI Overviews about chalk bag brands, Organic Climbing appeared in three of the five answers and was the second most recommended of the eight.

Search and AI answers in September 2026

Organic Climbing is the fifth most searched of 8 competitors and the second most recommended in AI answers.

  1. DMMShare of searches 56%Mentioned in 1 of 5 AI answersPlace in AI recommendations –
  2. Arc'teryxShare of searches 37.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. Black DiamondShare of searches 6.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  4. EdelridShare of searches 0.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. Organic ClimbingShare of searches 0.04%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd

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Top chalk bag brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Organic Climbing was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Organic Climbing is the second most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Black Diamond1st
  2. Organic Climbing2nd
  3. 8BPLUS3rd
  4. Mammut4th
  5. DMM–
  6. Arc'teryx–
  7. Edelrid–
  8. Deuter–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Black Diamond5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • 8BPLUS5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Organic Climbing3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mammut2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • DMM1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Arc'teryx0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Edelrid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Deuter0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about chalk bag brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Which chalk bag brands compete with Organic Climbing?

Organic Climbing against chalk bag brands worldwide, by month

Share of searches by month for DMM, Arc'teryx, Black Diamond, Organic Climbing. The figures are in the table below the chart.

View monthly share of searches table
MonthDMMArc'teryxBlack DiamondEdelridOrganic ClimbingMammut8BPLUSDeuter
Oct 202551.7%42.3%5.7%0.28%0.04%0.02%0.02%<0.01%
Nov 202542.3%51.7%5.7%0.28%0.04%0.02%0.02%<0.01%
Dec 202542.3%51.7%5.7%0.23%0.04%0.02%0.02%<0.01%
Jan 202651.7%42.3%5.7%0.23%0.03%0.02%0.01%<0.01%
Feb 202656%37.5%6.2%0.3%0.04%0.03%0.02%<0.01%
Mar 202660.1%32.8%6.6%0.4%0.04%0.03%0.02%<0.01%
Apr 202663.9%28.6%7%0.42%0.06%0.03%0.02%<0.01%
May 202663.9%28.6%7%0.42%0.06%0.04%0.02%<0.01%
Jun 202664.7%29%5.8%0.35%0.05%0.03%0.02%<0.01%
Jul 202663.9%28.6%7%0.35%0.04%0.03%0.02%<0.01%
Aug 202660.1%32.8%6.6%0.32%0.04%0.03%0.02%<0.01%
Sep 202656%37.4%6.2%0.3%0.04%0.03%0.02%<0.01%

  1. 1.DMM

    56%

    Held 1st. 3.4M estimated branded searches, 0% vs prior month. Share -4.1 points.

  2. 2.Arc'teryx

    37.4%

    Held 2nd. 2.2M estimated branded searches, +22.4% vs prior month. Share +4.6 points.

  3. 3.Black Diamond

    6.2%

    Held 3rd. 368K estimated branded searches, 0% vs prior month. Share -0.5 points.

  4. 4.Edelrid

    0.3%

    Held 4th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Organic Climbing

    0.04%

    Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Mammut

    0.03%

    Held 6th. 1.9K estimated branded searches, +18.8% vs prior month. Share 0 points.

  7. 7.8BPLUS

    0.02%

    Held 7th. 1K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Deuter

    <0.01%

    Held 8th. 110 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Organic Climbing and its closest rivals

Every comparison with Organic Climbing

7 comparisons

How has branded search demand for Organic Climbing changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Organic Climbing worldwide held steady at 2.4K.
  • Across the 12 months ending September 2026, Organic Climbing’s share of searches among chalk bag brands worldwide held steady at 0.04%.

How did search popularity change for chalk bag brands worldwide in September 2026?

4 changes

  1. In September 2026, Arc'teryx gained share of searches among chalk bag brands worldwide, from 32.8% to 37.4%.

  2. In September 2026, DMM lost share of searches among chalk bag brands worldwide, from 60.1% to 56%.

  3. Estimated monthly branded searches for Mammut worldwide rose 46.2% over 12 measured months, from 1.3K to 1.9K in September 2026.

  4. Estimated monthly branded searches for Deuter worldwide fell 35.3% over 12 measured months, from 170 to 110 in September 2026.

How are Organic Climbing’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Organic Climbing’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • organic climbing

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How the Brand Demand Index is measured

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