Brandwave

Deuter vs Organic Climbing:Which is searched more?

In September 2026, Organic Climbing had more branded searches than Deuter among chalk bag brands worldwide. Organic Climbing had about 2,400 branded searches, while Deuter had 110. Organic Climbing made up 0.04% of all chalk bag brand searches we track, and Deuter accounted for <0.01%. These are worldwide searches for English-language branded terms.

Share of searches among chalk bag brands worldwide in September 2026Is Deuter or Organic Climbing more popular in search?
Deuter<0.01%110 searches
vs
Organic Climbing0.04%2.4K searches

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Is Deuter or Organic Climbing more popular in search?

Compare the chalk bag brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Deuter and Organic Climbing among chalk bag brands worldwide, by month

Share of searches by month for Organic Climbing, Deuter. The figures are in the table below the chart.

View monthly share of searches table
MonthDMMArc'teryxBlack DiamondEdelridOrganic ClimbingMammut8BPLUSDeuter
Oct 202551.7%42.3%5.7%0.28%0.04%0.02%0.02%<0.01%
Nov 202542.3%51.7%5.7%0.28%0.04%0.02%0.02%<0.01%
Dec 202542.3%51.7%5.7%0.23%0.04%0.02%0.02%<0.01%
Jan 202651.7%42.3%5.7%0.23%0.03%0.02%0.01%<0.01%
Feb 202656%37.5%6.2%0.3%0.04%0.03%0.02%<0.01%
Mar 202660.1%32.8%6.6%0.4%0.04%0.03%0.02%<0.01%
Apr 202663.9%28.6%7%0.42%0.06%0.03%0.02%<0.01%
May 202663.9%28.6%7%0.42%0.06%0.04%0.02%<0.01%
Jun 202664.7%29%5.8%0.35%0.05%0.03%0.02%<0.01%
Jul 202663.9%28.6%7%0.35%0.04%0.03%0.02%<0.01%
Aug 202660.1%32.8%6.6%0.32%0.04%0.03%0.02%<0.01%
Sep 202656%37.4%6.2%0.3%0.04%0.03%0.02%<0.01%

How has the Deuter and Organic Climbing comparison changed over the last 12 months?

3 findings
  • Organic Climbing was ahead of Deuter in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Deuter’s share of searches among chalk bag brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 170 to 110.
  • Across the 12 months ending September 2026, Organic Climbing’s share of searches among chalk bag brands worldwide held steady at 0.04%, and its estimated monthly branded searches held steady at 2.4K.

How did search popularity change for chalk bag brands worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Deuter worldwide fell 35.3% over 12 measured months, from 170 to 110 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Deuter’s and Organic Climbing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Deuter

1 branded search term

  • deuter chalk bag

Organic Climbing

1 branded search term

  • organic climbing

How the Brand Demand Index is measured

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