How popular isOpenShift in search?
In August 2026, there were an estimated 49.5K branded searches for OpenShift worldwide which is down 33.1% over the last 11 months. OpenShift holds 27.9% estimated Share of Search among kubernetes management platforms worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
Follow OpenShift and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which kubernetes management platforms compete with OpenShift?
Share of Search by month for Portainer, OpenShift, Rancher, Lens. The figures are in the table below the chart.
View monthly share of search table
| Month | Portainer | OpenShift | Rancher | Lens |
|---|---|---|---|---|
| Oct 2025 | 39.1% | 32% | 26.1% | 2.8% |
| Nov 2025 | 41.2% | 33.7% | 22.6% | 2.5% |
| Dec 2025 | 41.7% | 27.9% | 27.9% | 2.5% |
| Jan 2026 | 41.7% | 27.9% | 27.9% | 2.5% |
| Feb 2026 | 43.7% | 29.2% | 23.9% | 3.2% |
| Mar 2026 | 39.1% | 32% | 26.1% | 2.8% |
| Apr 2026 | 44% | 29.4% | 24% | 2.6% |
| May 2026 | 39.1% | 31.9% | 26.1% | 2.9% |
| Jun 2026 | 39.3% | 32.1% | 26.3% | 2.3% |
| Jul 2026 | 39.3% | 32.1% | 26.3% | 2.3% |
| Aug 2026 | 41.7% | 27.9% | 27.9% | 2.5% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 41.7% | 74K | 0% | +2.4 points | |
| 2, held 2nd | 27.9% | 49.5K | -18.2% | -4.2 points | |
| 3, held 3rd | 27.9% | 49.5K | 0% | +1.6 points | |
| 4, held 4th | 2.5% | 4.4K | 0% | +0.1 points |
41.7%
Held 1st. 74K estimated branded searches, 0% vs prior month. Share +2.4 points.
27.9%
Held 2nd. 49.5K estimated branded searches, -18.2% vs prior month. Share -4.2 points.
3.
Rancher27.9%
Held 3rd. 49.5K estimated branded searches, 0% vs prior month. Share +1.6 points.
4.
Lens
2.5%
Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share +0.1 points.
Compare search popularity between OpenShift and its closest rivals
Every comparison with OpenShift
11 comparisons
How has branded search demand for OpenShift changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for OpenShift worldwide fell from 74K to 49.5K.
- Across the 11 months ending August 2026, OpenShift’s estimated Share of Search among kubernetes management platforms worldwide decreased from 32% to 27.9%.
- Across the 11 months ending August 2026, OpenShift’s estimated Share of Search among kubernetes management platforms worldwide peaked at 33.7% in November 2025 and was lowest at 27.9% in December 2025.
How did search popularity change for kubernetes management platforms worldwide in August 2026?
4 changes
In August 2026, Portainer gained estimated Share of Search among kubernetes management platforms worldwide, from 39.3% to 41.7%.
In August 2026, Rancher gained estimated Share of Search among kubernetes management platforms worldwide, from 26.3% to 27.9%.
In August 2026, OpenShift lost estimated Share of Search among kubernetes management platforms worldwide, from 32.1% to 27.9%.
Estimated monthly branded searches for Lens worldwide fell 33.3% over 11 measured months, from 6.6K to 4.4K in August 2026.
Where does OpenShift compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Container platforms | 3rd of 6 | 9.8% | Show ranking |
| Kubernetes management platforms | 2nd of 4 | 27.9% | Shown above |
| Kubernetes platforms | 1st of 6 | 44.1% | Show ranking |
How is OpenShift measured?
Brandwave collects information about searches that people make online using OpenShift’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- openshift
Do you work for OpenShift? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is OpenShift your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.