Brandwave

How popular isOlympus in search?

In September 2026, there were an estimated 368K branded searches for Olympus worldwide which is up 22.3% over the last 12 months. Olympus holds 25.1% estimated Share of Search among fluorescence microscope brands worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Nikon56.9%
  2. Olympus25.1%
  3. Zeiss16.8%
  4. Leica Geosystems1.2%
Olympus website (opens in a new tab)

Follow Olympus and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which fluorescence microscope brands compete with Olympus?

Olympus against fluorescence microscope brands worldwide, by month

Share of Search by month for Nikon, Olympus, Zeiss. The figures are in the table below the chart.

View monthly share of search table
MonthNikonOlympusZeissLeica Geosystems
Oct 202559.8%21.3%17.4%1.6%
Nov 202562.3%20.1%16.4%1.2%
Dec 202563.1%19.8%16.2%0.97%
Jan 202659%19.9%19.9%1.2%
Feb 202658.9%21.9%17.9%1.3%
Mar 202658.2%24.3%16.3%1.2%
Apr 202658.5%24.2%16.1%1.2%
May 202660.9%20.8%17%1.3%
Jun 202656.8%27%14.8%1.3%
Jul 202657%27.1%14.8%1.1%
Aug 202661%20.9%17.1%1%
Sep 202656.9%25.1%16.8%1.2%
  1. 1.Nikon

    56.9%

    Held 1st. 836K estimated branded searches, -5.1% vs prior month. Share -4.1 points.

  2. 2.Olympus

    25.1%

    Held 2nd. 368K estimated branded searches, +22.3% vs prior month. Share +4.2 points.

  3. 3.Zeiss

    16.8%

    Held 3rd. 246K estimated branded searches, 0% vs prior month. Share -0.3 points.

  4. Held 4th. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.2 points.

Compare search popularity between Olympus and its closest rivals

How has branded search demand for Olympus changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Olympus worldwide rose from 301K to 368K.
  • Across the 12 months ending September 2026, Olympus’ estimated Share of Search among fluorescence microscope brands worldwide increased from 21.3% to 25.1%.
  • Across the 12 months ending September 2026, Olympus’ estimated Share of Search among fluorescence microscope brands worldwide peaked at 27.1% in July 2026 and was lowest at 19.8% in December 2025.

How did search popularity change for fluorescence microscope brands worldwide in September 2026?

  1. In September 2026, Olympus gained estimated Share of Search among fluorescence microscope brands worldwide, from 20.9% to 25.1%.

  2. In September 2026, Nikon lost estimated Share of Search among fluorescence microscope brands worldwide, from 61% to 56.9%.

  3. Estimated monthly branded searches for Leica Geosystems worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

Where does Olympus compete?

Olympus is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Film camera brands4th of 611.6%Show ranking
Microscope brands2nd of 524.9%Show ranking
Confocal microscope brands2nd of 425.1%Show ranking
Fluorescence microscope brands2nd of 425.1%Shown above
Inverted microscope brands2nd of 330.1%Show ranking
Stereo microscope brands2nd of 330.4%Show ranking

How is Olympus measured?

Brandwave collects information about searches that people make online using Olympus’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • olympus

Do you work for Olympus? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Olympus your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.