How popular isOlympus in search?
In September 2026, there were an estimated 368K branded searches for Olympus worldwide which is up 22.3% over the last 12 months. Olympus holds 25.1% estimated Share of Search among fluorescence microscope brands worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
Nikon56.9%
Olympus25.1%
Zeiss16.8%Leica Geosystems1.2%
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Which fluorescence microscope brands compete with Olympus?
Share of Search by month for Nikon, Olympus, Zeiss. The figures are in the table below the chart.
View monthly share of search table
| Month | Nikon | Olympus | Zeiss | Leica Geosystems |
|---|---|---|---|---|
| Oct 2025 | 59.8% | 21.3% | 17.4% | 1.6% |
| Nov 2025 | 62.3% | 20.1% | 16.4% | 1.2% |
| Dec 2025 | 63.1% | 19.8% | 16.2% | 0.97% |
| Jan 2026 | 59% | 19.9% | 19.9% | 1.2% |
| Feb 2026 | 58.9% | 21.9% | 17.9% | 1.3% |
| Mar 2026 | 58.2% | 24.3% | 16.3% | 1.2% |
| Apr 2026 | 58.5% | 24.2% | 16.1% | 1.2% |
| May 2026 | 60.9% | 20.8% | 17% | 1.3% |
| Jun 2026 | 56.8% | 27% | 14.8% | 1.3% |
| Jul 2026 | 57% | 27.1% | 14.8% | 1.1% |
| Aug 2026 | 61% | 20.9% | 17.1% | 1% |
| Sep 2026 | 56.9% | 25.1% | 16.8% | 1.2% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 56.9% | 836K | -5.1% | -4.1 points | |
| 2, held 2nd | 25.1% | 368K | +22.3% | +4.2 points | |
| 3, held 3rd | 16.8% | 246K | 0% | -0.3 points | |
| 4, held 4th | 1.2% | 18.1K | +22.3% | +0.2 points |
1.
Nikon56.9%
Held 1st. 836K estimated branded searches, -5.1% vs prior month. Share -4.1 points.
2.
Olympus25.1%
Held 2nd. 368K estimated branded searches, +22.3% vs prior month. Share +4.2 points.
3.
Zeiss16.8%
Held 3rd. 246K estimated branded searches, 0% vs prior month. Share -0.3 points.
1.2%
Held 4th. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.2 points.
Compare search popularity between Olympus and its closest rivals
Every comparison with Olympus
7 comparisons
How has branded search demand for Olympus changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Olympus worldwide rose from 301K to 368K.
- Across the 12 months ending September 2026, Olympus’ estimated Share of Search among fluorescence microscope brands worldwide increased from 21.3% to 25.1%.
- Across the 12 months ending September 2026, Olympus’ estimated Share of Search among fluorescence microscope brands worldwide peaked at 27.1% in July 2026 and was lowest at 19.8% in December 2025.
How did search popularity change for fluorescence microscope brands worldwide in September 2026?
3 changes

In September 2026, Olympus gained estimated Share of Search among fluorescence microscope brands worldwide, from 20.9% to 25.1%.

In September 2026, Nikon lost estimated Share of Search among fluorescence microscope brands worldwide, from 61% to 56.9%.
Estimated monthly branded searches for Leica Geosystems worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.
Where does Olympus compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Film camera brands | 4th of 6 | 11.6% | Show ranking |
| Microscope brands | 2nd of 5 | 24.9% | Show ranking |
| Confocal microscope brands | 2nd of 4 | 25.1% | Show ranking |
| Fluorescence microscope brands | 2nd of 4 | 25.1% | Shown above |
| Inverted microscope brands | 2nd of 3 | 30.1% | Show ranking |
| Stereo microscope brands | 2nd of 3 | 30.4% | Show ranking |
How is Olympus measured?
Brandwave collects information about searches that people make online using Olympus’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- olympus
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