Brandwave

How popular isObsidian in search?

In August 2026, there were an estimated 90.5K branded searches for Obsidian worldwide which is up 22.3% over the last 11 months. Obsidian holds 4.6% estimated Share of Search among note taking apps worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. OneNote61.5%
  2. Notion21.6%
  3. Evernote12.4%
  4. Obsidian4.6%
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Which note taking apps compete with Obsidian?

Obsidian against note taking apps worldwide, by month

Share of Search by month for OneNote, Notion, Evernote, Obsidian. The figures are in the table below the chart.

View monthly share of search table
MonthOneNoteNotionEvernoteObsidian
Oct 202566.7%17.2%13.4%2.7%
Nov 202564.2%17.4%15.8%2.6%
Dec 202557.7%21.4%17.4%3.5%
Jan 202661.1%20.3%15%3.7%
Feb 202664.8%19.6%13%2.6%
Mar 202662.8%22.1%12.6%2.5%
Apr 202663.3%21.4%12.7%2.6%
May 202660.3%22.4%14.9%2.4%
Jun 202662.3%21.3%12.6%3.8%
Jul 202658.9%23.1%14.5%3.6%
Aug 202661.5%21.6%12.4%4.6%
Sep 2026————
  1. 1.OneNote

    61.5%

    Held 1st. 1.2M estimated branded searches, +22% vs prior month. Share +2.6 points.

  2. 2.Notion

    21.6%

    Held 2nd. 428K estimated branded searches, +9.2% vs prior month. Share -1.5 points.

  3. 3.Evernote

    12.4%

    Held 3rd. 246K estimated branded searches, 0% vs prior month. Share -2.1 points.

  4. 4.Obsidian

    4.6%

    Held 4th. 90.5K estimated branded searches, +49.6% vs prior month. Share +1 points.

Compare search popularity between Obsidian and its closest rivals

How has branded search demand for Obsidian changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Obsidian worldwide rose from 74K to 90.5K.
  • Across the 11 months ending August 2026, Obsidian’s estimated Share of Search among note taking apps worldwide increased from 2.7% to 4.6%.
  • Across the 11 months ending August 2026, Obsidian’s estimated Share of Search among note taking apps worldwide peaked at 4.6% in August 2026 and was lowest at 2.4% in May 2026.

How did search popularity change for note taking apps worldwide in August 2026?

  1. In August 2026, OneNote gained estimated Share of Search among note taking apps worldwide, from 58.9% to 61.5%.

  2. In August 2026, Obsidian gained estimated Share of Search among note taking apps worldwide, from 3.6% to 4.6%.

  3. In August 2026, Evernote lost estimated Share of Search among note taking apps worldwide, from 14.5% to 12.4%.

  4. In August 2026, Notion lost estimated Share of Search among note taking apps worldwide, from 23.1% to 21.6%.

Where does Obsidian compete?

Obsidian is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Note taking apps4th of 44.6%Shown above
Note apps3rd of 610.5%Show ranking

How is Obsidian measured?

Brandwave collects information about searches that people make online using Obsidian’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • obsidian notes

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How the Brand Demand Index is measured

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Is Obsidian your brand?

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