How popular isNordic Naturals in search?
In September 2026, there were an estimated 90.5K branded searches for Nordic Naturals worldwide which held steady over the last 12 months. Nordic Naturals holds 21.8% estimated Share of Search among cod liver oil brands worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
Arctic48.4%
Nordic Naturals21.8%
Seven Seas21.8%Carlson8%
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Which cod liver oil brands compete with Nordic Naturals?
Share of Search by month for Arctic, Nordic Naturals, Seven Seas, Carlson. The figures are in the table below the chart.
View monthly share of search table
| Month | Arctic | Nordic Naturals | Seven Seas | Carlson |
|---|---|---|---|---|
| Oct 2025 | 50.5% | 18.6% | 22.6% | 8.3% |
| Nov 2025 | 52.6% | 19.4% | 19.4% | 8.7% |
| Dec 2025 | 57.6% | 17.3% | 17.3% | 7.8% |
| Jan 2026 | 61.2% | 18.3% | 15% | 5.5% |
| Feb 2026 | 55.5% | 20.4% | 16.7% | 7.5% |
| Mar 2026 | 49.6% | 22.2% | 18.2% | 10% |
| Apr 2026 | 45.5% | 24.9% | 20.5% | 9.2% |
| May 2026 | 53.5% | 19.7% | 19.7% | 7.2% |
| Jun 2026 | 48.4% | 21.8% | 21.8% | 8% |
| Jul 2026 | 53.5% | 19.7% | 19.7% | 7.2% |
| Aug 2026 | 48.4% | 21.8% | 21.8% | 8% |
| Sep 2026 | 48.4% | 21.8% | 21.8% | 8% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 48.4% | 201K | 0% | 0 points | |
| 2, held 2nd | 21.8% | 90.5K | 0% | 0 points | |
| 3, held 3rd | 21.8% | 90.5K | 0% | 0 points | |
| 4, held 4th | 8% | 33.1K | 0% | 0 points |
1.
Arctic
48.4%
Held 1st. 201K estimated branded searches, 0% vs prior month. Share 0 points.
21.8%
Held 2nd. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.
21.8%
Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.
4.
Carlson
8%
Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Nordic Naturals and its closest rivals
Every comparison with Nordic Naturals
9 comparisons
How has branded search demand for Nordic Naturals changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Nordic Naturals worldwide held steady at 90.5K.
- Across the 12 months ending September 2026, Nordic Naturals’ estimated Share of Search among cod liver oil brands worldwide increased from 18.6% to 21.8%.
- Across the 12 months ending September 2026, Nordic Naturals’ estimated Share of Search among cod liver oil brands worldwide peaked at 24.9% in April 2026 and was lowest at 17.3% in December 2025.
- Across the 12 months ending September 2026, Nordic Naturals rose from 3rd to 2nd among cod liver oil brands worldwide.
How did search popularity change for cod liver oil brands worldwide in September 2026?
3 changes
Estimated monthly branded searches for Arctic worldwide fell 18.3% over 12 measured months, from 246K to 201K in September 2026.
Estimated monthly branded searches for Carlson worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.

Estimated monthly branded searches for Seven Seas worldwide fell 17.7% over 12 measured months, from 110K to 90.5K in September 2026.
Where does Nordic Naturals compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Fish oil brands | 2nd of 7 | 19% | Show ranking |
| Cod liver oil brands | 2nd of 4 | 21.8% | Shown above |
| Omega 3 supplements | 1st of 5 | 34% | Show ranking |
How is Nordic Naturals measured?
Brandwave collects information about searches that people make online using Nordic Naturals’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- nordic naturals
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