Brandwave

How popular isMuck Rack in search?

In August 2026, there were an estimated 40.7K branded searches for Muck Rack worldwide which held steady over the last 11 months. Muck Rack holds 40% estimated Share of Search among press release distribution services worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Muck Rack40%
  2. PR Newswire23.6%
  3. Business Wire12.4%
  4. EIN Presswire12.3%
  5. GlobeNewswire10%
  6. Cision1.7%
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Which press release distribution services compete with Muck Rack?

Muck Rack against press release distribution services worldwide, by month

Share of Search by month for Muck Rack, PR Newswire, Business Wire, EIN Presswire, GlobeNewswire. The figures are in the table below the chart.

View monthly share of search table
MonthMuck RackPR NewswireBusiness WireEIN PresswireGlobeNewswireCision
Oct 202532.9%27.8%15.2%6.9%15%2.2%
Nov 202530.9%26.3%21.3%7.9%11.5%2.1%
Dec 202526.5%22.5%33.7%5.6%9.9%1.8%
Jan 202625.9%22.1%35.5%6.6%8.5%1.4%
Feb 202626.3%25.1%33.5%5.4%8.2%1.5%
Mar 202629.9%26%27.5%7.6%7.5%1.6%
Apr 202630.7%22.1%28.3%7.8%9.4%1.7%
May 202635.3%26.8%18.4%9%8.9%1.6%
Jun 202632.2%23.9%24.1%9.8%8.1%1.7%
Jul 202638.6%25.6%12.2%11.8%9.7%2%
Aug 202640%23.6%12.4%12.3%10%1.7%
Sep 2026——————

  1. 1.Muck Rack

    40%

    Held 1st. 40.7K estimated branded searches, +0.02% vs prior month. Share +1.3 points.

  2. 2.PR Newswire

    23.6%

    Held 2nd. 24.1K estimated branded searches, -10.6% vs prior month. Share -1.9 points.

  3. 3.Business Wire

    12.4%

    Held 3rd. 12.6K estimated branded searches, -2% vs prior month. Share +0.2 points.

  4. 4.EIN Presswire

    12.3%

    Held 4th. 12.5K estimated branded searches, +0.56% vs prior month. Share +0.5 points.

  5. 5.GlobeNewswire

    10%

    Held 5th. 10.2K estimated branded searches, -0.68% vs prior month. Share +0.3 points.

  6. 6.Cision

    1.7%

    Held 6th. 1.8K estimated branded searches, -16.1% vs prior month. Share -0.3 points.

Compare search popularity between Muck Rack and its closest rivals

How has branded search demand for Muck Rack changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Muck Rack worldwide held steady at 40.7K.
  • Across the 11 months ending August 2026, Muck Rack’s estimated Share of Search among press release distribution services worldwide increased from 32.9% to 40%.
  • Across the 11 months ending August 2026, Muck Rack’s estimated Share of Search among press release distribution services worldwide peaked at 40% in August 2026 and was lowest at 25.9% in January 2026.

How did search popularity change for press release distribution services worldwide in August 2026?

  1. In August 2026, Muck Rack gained estimated Share of Search among press release distribution services worldwide, from 38.6% to 40%.

  2. In August 2026, PR Newswire lost estimated Share of Search among press release distribution services worldwide, from 25.6% to 23.6%.

  3. EIN Presswire’s estimated Share of Search among press release distribution services worldwide has gained ground for 3 months in a row, from 9% to 12.3% in August 2026.

  4. Estimated monthly branded searches for GlobeNewswire worldwide fell 45.1% over 11 measured months, from 18.5K to 10.2K in August 2026.

  5. Estimated monthly branded searches for Cision worldwide fell 34.9% over 11 measured months, from 2.7K to 1.8K in August 2026.

  6. Estimated monthly branded searches for Business Wire worldwide fell 33.1% over 11 measured months, from 18.8K to 12.6K in August 2026.

Where does Muck Rack compete?

Muck Rack is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Press release distribution services1st of 640%Shown above
PR and media monitoring platforms1st of 582.6%Show ranking
Digital PR outreach platforms1st of 586%Show ranking

How is Muck Rack measured?

Brandwave collects information about searches that people make online using Muck Rack’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • muck rack
  • muck rack pr
  • muckrack.com

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How the Brand Demand Index is measured

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