Brandwave

Press release distribution services:Which brands are most popular in search?

In August 2026, Muck Rack was the most searched among press release distribution services worldwide, with an estimated 40.7K branded searches and 40% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Muck Rack40%
  2. PR Newswire23.6%
  3. Business Wire12.4%
  4. EIN Presswire12.3%
  5. GlobeNewswire10%
  6. Cision1.7%

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Share of SearchLeaderboard

Compare the press release distribution services creators use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among press release distribution services worldwide, by month

Share of Search by month for Muck Rack, PR Newswire, Business Wire, EIN Presswire, GlobeNewswire. The figures are in the table below the chart.

View monthly share of search table
MonthMuck RackPR NewswireBusiness WireEIN PresswireGlobeNewswireCision
Oct 202532.9%27.8%15.2%6.9%15%2.2%
Nov 202530.9%26.3%21.3%7.9%11.5%2.1%
Dec 202526.5%22.5%33.7%5.6%9.9%1.8%
Jan 202625.9%22.1%35.5%6.6%8.5%1.4%
Feb 202626.3%25.1%33.5%5.4%8.2%1.5%
Mar 202629.9%26%27.5%7.6%7.5%1.6%
Apr 202630.7%22.1%28.3%7.8%9.4%1.7%
May 202635.3%26.8%18.4%9%8.9%1.6%
Jun 202632.2%23.9%24.1%9.8%8.1%1.7%
Jul 202638.6%25.6%12.2%11.8%9.7%2%
Aug 202640%23.6%12.4%12.3%10%1.7%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Muck Rack

    40%

    Held 1st. 40.7K estimated branded searches, +0.02% vs prior month. Share +1.3 points.

  2. 2.PR Newswire

    23.6%

    Held 2nd. 24.1K estimated branded searches, -10.6% vs prior month. Share -1.9 points.

  3. 3.Business Wire

    12.4%

    Held 3rd. 12.6K estimated branded searches, -2% vs prior month. Share +0.2 points.

  4. 4.EIN Presswire

    12.3%

    Held 4th. 12.5K estimated branded searches, +0.56% vs prior month. Share +0.5 points.

  5. 5.GlobeNewswire

    10%

    Held 5th. 10.2K estimated branded searches, -0.68% vs prior month. Share +0.3 points.

  6. 6.Cision

    1.7%

    Held 6th. 1.8K estimated branded searches, -16.1% vs prior month. Share -0.3 points.

Compare search popularity between leading brands

Which brand is most popular in search among press release distribution services worldwide?

In August 2026, Muck Rack was the most searched among press release distribution services worldwide, with an estimated 40.7K branded searches and 40% estimated Share of Search within this set. PR Newswire is in 2nd place, 16.3 percentage points behind at 23.6% Share of Search.

Global press release distribution services, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Muck Rack32.9% → 40%40%Aug 202625.9%Jan 20261st
PR Newswire27.8% → 23.6%27.8%Oct 202522.1%Apr 20262nd
Business Wire15.2% → 12.4%35.5%Jan 202612.2%Jul 20263rd
EIN Presswire6.9% → 12.3%12.3%Aug 20265.4%Feb 20265th → 4th
GlobeNewswire15% → 10%15%Oct 20257.5%Mar 20264th → 5th
Cision2.2% → 1.7%2.2%Oct 20251.4%Jan 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Muck Rack’s estimated Share of Search among press release distribution services worldwide increased from 32.9% to 40%.
  • Across the 11 months ending August 2026, PR Newswire’s estimated Share of Search among press release distribution services worldwide decreased from 27.8% to 23.6%.
  • Across the 11 months ending August 2026, Business Wire’s estimated Share of Search among press release distribution services worldwide decreased from 15.2% to 12.4%.
  • Across the 11 months ending August 2026, EIN Presswire’s estimated Share of Search among press release distribution services worldwide increased from 6.9% to 12.3%.
  • Across the 11 months ending August 2026, GlobeNewswire’s estimated Share of Search among press release distribution services worldwide decreased from 15% to 10%.
  • Across the 11 months ending August 2026, Muck Rack’s estimated Share of Search among press release distribution services worldwide peaked at 40% in August 2026 and was lowest at 25.9% in January 2026.
  • Across the 11 months ending August 2026, PR Newswire’s estimated Share of Search among press release distribution services worldwide peaked at 27.8% in October 2025 and was lowest at 22.1% in April 2026.
  • Across the 11 months ending August 2026, Business Wire’s estimated Share of Search among press release distribution services worldwide peaked at 35.5% in January 2026 and was lowest at 12.2% in July 2026.
  • Across the 11 months ending August 2026, EIN Presswire’s estimated Share of Search among press release distribution services worldwide peaked at 12.3% in August 2026 and was lowest at 5.4% in February 2026.
  • Across the 11 months ending August 2026, GlobeNewswire’s estimated Share of Search among press release distribution services worldwide peaked at 15% in October 2025 and was lowest at 7.5% in March 2026.
  • Across the 11 months ending August 2026, EIN Presswire rose from 5th to 4th among press release distribution services worldwide.
  • Across the 11 months ending August 2026, GlobeNewswire fell from 4th to 5th among press release distribution services worldwide.
  • Across the 11 months ending August 2026, Cision held steady: its estimated Share of Search among press release distribution services worldwide moved less than 0.5 percentage points.

How did search popularity change for press release distribution services worldwide in August 2026?

  1. In August 2026, Muck Rack gained estimated Share of Search among press release distribution services worldwide, from 38.6% to 40%.

  2. In August 2026, PR Newswire lost estimated Share of Search among press release distribution services worldwide, from 25.6% to 23.6%.

  3. EIN Presswire’s estimated Share of Search among press release distribution services worldwide has gained ground for 3 months in a row, from 9% to 12.3% in August 2026.

  4. Estimated monthly branded searches for GlobeNewswire worldwide fell 45.1% over 11 measured months, from 18.5K to 10.2K in August 2026.

  5. Estimated monthly branded searches for Cision worldwide fell 34.9% over 11 measured months, from 2.7K to 1.8K in August 2026.

  6. Estimated monthly branded searches for Business Wire worldwide fell 33.1% over 11 measured months, from 18.8K to 12.6K in August 2026.

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