How popular isMr Muscle in search?
In August 2026, there were an estimated 49.5K branded searches for Mr Muscle worldwide which is down 18.2% over the last 11 months. Mr Muscle holds 5.1% estimated Share of Search among drain cleaners worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Thrift56.9%
Roto-Rooter14%- Draino11.4%
Drano11.4%- Mr Muscle5.1%
Liquid-Plumr1.3%
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Which drain cleaners compete with Mr Muscle?
Share of Search by month for Thrift, Roto-Rooter, Draino, Drano, Mr Muscle. The figures are in the table below the chart.
View monthly share of search table
| Month | Thrift | Roto-Rooter | Draino | Drano | Mr Muscle | Liquid-Plumr |
|---|---|---|---|---|---|---|
| Oct 2025 | 51.3% | 15.4% | 12.5% | 12.5% | 6.9% | 1.4% |
| Nov 2025 | 53.7% | 16.1% | 10.8% | 10.8% | 7.2% | 1.5% |
| Dec 2025 | 52.5% | 19.2% | 10.6% | 10.6% | 5.8% | 1.4% |
| Jan 2026 | 54.6% | 16.4% | 10.9% | 10.9% | 6% | 1.2% |
| Feb 2026 | 52.5% | 19.2% | 10.6% | 10.6% | 5.8% | 1.4% |
| Mar 2026 | 51.8% | 19% | 10.4% | 10.4% | 7% | 1.4% |
| Apr 2026 | 54.4% | 16.3% | 10.9% | 10.9% | 6% | 1.5% |
| May 2026 | 54.4% | 16.3% | 10.9% | 10.9% | 6% | 1.5% |
| Jun 2026 | 54.5% | 16.4% | 11% | 11% | 6% | 1.2% |
| Jul 2026 | 54.4% | 16.3% | 10.9% | 10.9% | 6% | 1.5% |
| Aug 2026 | 56.9% | 14% | 11.4% | 11.4% | 5.1% | 1.3% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 56.9% | 550K | +22.2% | +2.5 points | |
| 2, held 2nd | 14% | 135K | 0% | -2.3 points | |
| 3, held 3rd | 11.4% | 110K | +21.5% | +0.4 points | |
| 4, held 4th | 11.4% | 110K | +21.5% | +0.4 points | |
| 5, held 5th | 5.1% | 49.5K | 0% | -0.9 points | |
| 6, held 6th | 1.3% | 12.2K | +0.16% | -0.2 points |
1.
Thrift
56.9%
Held 1st. 550K estimated branded searches, +22.2% vs prior month. Share +2.5 points.
14%
Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -2.3 points.
3.Draino
11.4%
Held 3rd. 110K estimated branded searches, +21.5% vs prior month. Share +0.4 points.
4.
Drano11.4%
Held 4th. 110K estimated branded searches, +21.5% vs prior month. Share +0.4 points.
5.1%
Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share -0.9 points.
1.3%
Held 6th. 12.2K estimated branded searches, +0.16% vs prior month. Share -0.2 points.
Compare search popularity between Mr Muscle and its closest rivals
Every comparison with Mr Muscle
13 comparisons
How has branded search demand for Mr Muscle changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Mr Muscle worldwide fell from 60.5K to 49.5K.
- Across the 11 months ending August 2026, Mr Muscle’s estimated Share of Search among drain cleaners worldwide decreased from 6.9% to 5.1%.
- Across the 11 months ending August 2026, Mr Muscle’s estimated Share of Search among drain cleaners worldwide peaked at 7.2% in November 2025 and was lowest at 5.1% in August 2026.
How did search popularity change for drain cleaners worldwide in August 2026?
3 changes
In August 2026, Thrift gained estimated Share of Search among drain cleaners worldwide, from 54.4% to 56.9%.

In August 2026, Roto-Rooter lost estimated Share of Search among drain cleaners worldwide, from 16.3% to 14%.
In August 2026, Mr Muscle lost estimated Share of Search among drain cleaners worldwide, from 6% to 5.1%.
Where does Mr Muscle compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Oven cleaners | 5th of 6 | 2.9% | Show ranking |
| Drain cleaners | 5th of 6 | 5.1% | Shown above |
| Surface cleaner brands | 4th of 5 | 9% | Show ranking |
How is Mr Muscle measured?
Brandwave collects information about searches that people make online using Mr Muscle’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- mr muscle
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