Brandwave

Drain cleaners:Which brands are most popular in search?

In August 2026, Thrift was the most searched among drain cleaners worldwide, with an estimated 550K branded searches and 56.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Thrift56.9%
  2. Roto-Rooter14%
  3. Draino11.4%
  4. Drano11.4%
  5. Mr Muscle5.1%
  6. Liquid-Plumr1.3%

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Share of SearchLeaderboard

Compare the drain cleaners people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among drain cleaners worldwide, by month

Share of Search by month for Thrift, Roto-Rooter, Draino, Drano, Mr Muscle. The figures are in the table below the chart.

View monthly share of search table
MonthThriftRoto-RooterDrainoDranoMr MuscleLiquid-Plumr
Oct 202551.3%15.4%12.5%12.5%6.9%1.4%
Nov 202553.7%16.1%10.8%10.8%7.2%1.4%
Dec 202552.5%19.2%10.6%10.6%5.8%1.4%
Jan 202654.6%16.4%10.9%10.9%6%1.2%
Feb 202652.5%19.2%10.6%10.6%5.8%1.4%
Mar 202651.8%19%10.4%10.4%7%1.4%
Apr 202654.4%16.3%10.9%10.9%6%1.5%
May 202654.4%16.3%10.9%10.9%6%1.5%
Jun 202654.5%16.4%11%11%6%1.2%
Jul 202654.4%16.3%10.9%10.9%6%1.5%
Aug 202656.9%14%11.4%11.4%5.1%1.3%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Thrift

    56.9%

    Held 1st. 550K estimated branded searches, +22.2% vs prior month. Share +2.5 points.

  2. Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -2.3 points.

  3. 3.Draino

    11.4%

    Held 3rd. 110K estimated branded searches, +21.5% vs prior month. Share +0.4 points.

  4. 4.Drano

    11.4%

    Held 4th. 110K estimated branded searches, +21.5% vs prior month. Share +0.4 points.

  5. 5.Mr Muscle

    5.1%

    Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share -0.9 points.

  6. Held 6th. 12.1K estimated branded searches, 0% vs prior month. Share -0.2 points.

Compare search popularity between leading brands

Which brand is most popular in search among drain cleaners worldwide?

In August 2026, Thrift was the most searched among drain cleaners worldwide, with an estimated 550K branded searches and 56.9% estimated Share of Search within this set. Roto-Rooter is in 2nd place, 42.9 percentage points behind at 14% Share of Search.

Global drain cleaners, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Thrift51.3% → 56.9%56.9%Aug 202651.3%Oct 20251st
Roto-Rooter15.4% → 14%19.2%Dec 202514%Aug 20262nd
Draino12.5% → 11.4%12.5%Oct 202510.4%Mar 20263rd
Drano12.5% → 11.4%12.5%Oct 202510.4%Mar 20264th
Mr Muscle6.9% → 5.1%7.2%Nov 20255.1%Aug 20265th
Liquid-Plumr1.4% → 1.3%1.5%Apr 20261.2%Jun 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Thrift’s estimated Share of Search among drain cleaners worldwide increased from 51.3% to 56.9%.
  • Across the 11 months ending August 2026, Roto-Rooter’s estimated Share of Search among drain cleaners worldwide decreased from 15.4% to 14%.
  • Across the 11 months ending August 2026, Draino’s estimated Share of Search among drain cleaners worldwide decreased from 12.5% to 11.4%.
  • Across the 11 months ending August 2026, Drano’s estimated Share of Search among drain cleaners worldwide decreased from 12.5% to 11.4%.
  • Across the 11 months ending August 2026, Mr Muscle’s estimated Share of Search among drain cleaners worldwide decreased from 6.9% to 5.1%.
  • Across the 11 months ending August 2026, Roto-Rooter’s estimated Share of Search among drain cleaners worldwide peaked at 19.2% in December 2025 and was lowest at 14% in August 2026.
  • Across the 11 months ending August 2026, Draino’s estimated Share of Search among drain cleaners worldwide peaked at 12.5% in October 2025 and was lowest at 10.4% in March 2026.
  • Across the 11 months ending August 2026, Drano’s estimated Share of Search among drain cleaners worldwide peaked at 12.5% in October 2025 and was lowest at 10.4% in March 2026.
  • Across the 11 months ending August 2026, Mr Muscle’s estimated Share of Search among drain cleaners worldwide peaked at 7.2% in November 2025 and was lowest at 5.1% in August 2026.
  • Across the 11 months ending August 2026, Liquid-Plumr held steady: its estimated Share of Search among drain cleaners worldwide moved less than 0.5 percentage points.

How did search popularity change for drain cleaners worldwide in August 2026?

  1. In August 2026, Thrift gained estimated Share of Search among drain cleaners worldwide, from 54.4% to 56.9%.

  2. In August 2026, Roto-Rooter lost estimated Share of Search among drain cleaners worldwide, from 16.3% to 14%.

  3. In August 2026, Mr Muscle lost estimated Share of Search among drain cleaners worldwide, from 6% to 5.1%.

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