Brandwave

Method vs Mr Muscle:Which is more popular?

In September 2026, Mr Muscle had more branded searches than Method among surface cleaner brands worldwide. Mr Muscle had about 60,500 branded searches, while Method had 6,600. Mr Muscle made up 5.7% of all surface cleaner brand searches we track, and Method accounted for 0.62%. When we asked ChatGPT and Google AI Overviews about surface cleaner brands, Method appeared in three of the five answers and Mr Muscle in none.

Among surface cleaner brands worldwide in September 2026

Who do people search for more?

Mr Muscle, about 9 searches for every 1 for Method

Mr Muscle 60.5K searchesMethod 6.6K searches

Who does AI mention more?

Method, mentioned in 3 of 5 answers, Mr Muscle in 0

Method in 3 of 5Mr Muscle in 0 of 5

Who does AI recommend more?

Method, the only one of the two named

Method first in 3Mr Muscle never named

Follow Method vs Mr Muscle and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top surface cleaner brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Method was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Mr Muscle did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lysol1st
  2. Mr Clean2nd
  3. Method3rd
  4. Clorox4th
  5. Dettol–
  6. Domestos–
  7. Mr Muscle–
  8. Ajax–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Lysol5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mr Clean4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Clorox3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Method3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Dettol0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Domestos0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mr Muscle0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ajax0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about surface cleaner brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Method or Mr Muscle more popular in search?

This chart shows how often people search Google for Method and Mr Muscle by name. Each line represents a brand's share of searches for all eight surface cleaner brands we track, month by month, from English-language searches worldwide.

Method and Mr Muscle among surface cleaner brands worldwide, by month

Share of searches by month for Mr Muscle, Method. The figures are in the table below the chart.

View monthly share of searches table
MonthMr CleanDettolCloroxLysolDomestosMr MuscleAjaxMethod
Oct 202538.4%21%14.1%11.5%7.7%5.2%1.5%0.56%
Nov 202530.2%24.7%16.5%11%9.1%6.1%1.8%0.66%
Dec 202531.3%25.6%14.1%14.1%7.7%5.2%1.5%0.56%
Jan 202629.4%24.1%16.1%13.2%8.8%5.9%1.8%0.65%
Feb 202632.7%21.8%14.7%14.7%8%5.4%2%0.72%
Mar 202633.8%22.6%15.1%12.4%8.3%5.6%1.7%0.61%
Apr 202630.5%24.9%16.7%11.1%9.2%5%1.8%0.67%
May 202629.8%24.3%16.3%13.3%8.9%4.9%1.8%0.65%
Jun 202626.2%26.2%17.6%11.7%9.6%5.3%2.9%0.57%
Jul 202625.6%25.6%17.2%14.1%9.4%5.2%2.3%0.69%
Aug 202624.7%24.7%16.6%16.6%9.1%5%2.7%0.66%
Sep 202628.3%23.1%18.9%12.7%8.5%5.7%2.1%0.62%

How has the Method and Mr Muscle comparison changed over the last 12 months?

3 findings
  • Mr Muscle was ahead of Method in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Method’s share of searches among surface cleaner brands worldwide moved from 0.56% to 0.62%, and its estimated monthly branded searches held steady at 6.6K.
  • Across the 12 months ending September 2026, Mr Muscle’s share of searches among surface cleaner brands worldwide moved from 5.2% to 5.7%, and its estimated monthly branded searches held steady at 60.5K.

How did search popularity change for surface cleaner brands worldwide in September 2026?

1 change
  1. In September 2026, Mr Muscle gained share of searches among surface cleaner brands worldwide, from 5% to 5.7%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Method’s and Mr Muscle’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Method

1 branded search term

  • method cleaner

Mr Muscle

1 branded search term

  • mr muscle

How the Brand Demand Index is measured

Other head-to-heads among surface cleaner brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.