Brandwave

How popular isLove to Dream in search?

In August 2026, there were an estimated 49.5K branded searches for Love to Dream worldwide which held steady over the last 11 months. Love to Dream holds 48.6% estimated Share of Search among baby sleep bag brands worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. ergoPouch48.6%
  2. Love to Dream48.6%
  3. Grobag1.9%
  4. Woolbabe0.98%
  5. Merino Kids—
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Which baby sleep bag brands compete with Love to Dream?

Love to Dream against baby sleep bag brands worldwide, by month

Share of Search by month for ergoPouch, Love to Dream. The figures are in the table below the chart.

View monthly share of search table
MonthergoPouchLove to DreamGrobagWoolbabeMerino Kids
Oct 202552.8%43.2%3.1%0.87%—
Nov 202548.1%48.1%2.9%1%—
Dec 202548.1%48.1%2.8%1%—
Jan 202643.1%52.7%3.1%1.1%—
Feb 202647.8%47.8%2.8%1.5%—
Mar 202652.7%43.1%2.5%1.7%—
Apr 202652.7%43.1%2.5%1.7%—
May 202651.9%42.5%2.5%3.1%—
Jun 202648.2%48.2%1.8%1.8%—
Jul 202643.3%52.9%2%1.7%—
Aug 202648.6%48.6%1.9%0.98%—
Sep 2026—————
  1. 1.ergoPouch

    48.6%

    Moved from 2nd to 1st. 49.5K estimated branded searches, +22.2% vs prior month. Share +5.3 points.

  2. Moved from 1st to 2nd. 49.5K estimated branded searches, 0% vs prior month. Share -4.4 points.

  3. 3.Grobag

    1.9%

    Held 3rd. 1.9K estimated branded searches, 0% vs prior month. Share -0.2 points.

  4. 4.Woolbabe

    0.98%

    Held 4th. 1K estimated branded searches, -37.5% vs prior month. Share -0.7 points.

  5. Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare search popularity between Love to Dream and its closest rivals

How has branded search demand for Love to Dream changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Love to Dream worldwide held steady at 49.5K.
  • Across the 11 months ending August 2026, Love to Dream’s estimated Share of Search among baby sleep bag brands worldwide increased from 43.2% to 48.6%.
  • Across the 11 months ending August 2026, Love to Dream’s estimated Share of Search among baby sleep bag brands worldwide peaked at 52.9% in July 2026 and was lowest at 42.5% in May 2026.

How did search popularity change for baby sleep bag brands worldwide in August 2026?

  1. In August 2026, ergoPouch overtook Love to Dream to take the highest estimated Share of Search among baby sleep bag brands worldwide, at 48.6%.

  2. In August 2026, Love to Dream lost estimated Share of Search among baby sleep bag brands worldwide, from 52.9% to 48.6%.

  3. In August 2026, Woolbabe lost estimated Share of Search among baby sleep bag brands worldwide, from 1.7% to 0.98%.

  4. Estimated monthly branded searches for Grobag worldwide fell 47.2% over 11 measured months, from 3.6K to 1.9K in August 2026.

Where does Love to Dream compete?

Love to Dream is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Baby swaddles2nd of 625.8%Show ranking
Baby sleep bag brands2nd of 548.6%Shown above

How is Love to Dream measured?

Brandwave collects information about searches that people make online using Love to Dream’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • love to dream

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How the Brand Demand Index is measured

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Is Love to Dream your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.