Brandwave

How popular isLeapFrog in search?

In August 2026, there were an estimated 201K branded searches for LeapFrog worldwide which is down 18.3% over the last 11 months. LeapFrog holds 0.05% estimated Share of Search among kids tablets worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Amazon99.8%
  2. Samsung0.1%
  3. LeapFrog0.05%
  4. VTech0.04%
  5. Kurio0.03%
  6. Contixo<0.01%
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Which kids tablets compete with LeapFrog?

LeapFrog against kids tablets worldwide, by month

Share of Search by month for Amazon, LeapFrog. The figures are in the table below the chart.

View monthly share of search table
MonthAmazonSamsungLeapFrogVTechKurioContixo
Oct 202599.7%0.11%0.06%0.06%0.07%<0.01%
Nov 202599.7%0.08%0.06%0.06%0.05%<0.01%
Dec 202599.8%0.08%0.06%0.06%0.04%<0.01%
Jan 202699.8%0.1%0.05%0.05%0.05%<0.01%
Feb 202699.7%0.11%0.06%0.05%0.06%<0.01%
Mar 202699.8%0.09%0.05%0.04%0.06%<0.01%
Apr 202699.7%0.1%0.06%0.05%0.06%<0.01%
May 202699.8%0.08%0.05%0.04%0.05%<0.01%
Jun 202699.8%0.08%0.05%0.03%0.04%<0.01%
Jul 202699.8%0.09%0.05%0.04%0.03%<0.01%
Aug 202699.8%0.1%0.05%0.04%0.03%<0.01%
Sep 2026——————

  1. 1.Amazon

    99.8%

    Held 1st. 414M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Samsung

    0.1%

    Held 2nd. 422K estimated branded searches, +12% vs prior month. Share 0 points.

  3. 3.LeapFrog

    0.05%

    Held 3rd. 201K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.VTech

    0.04%

    Held 4th. 165K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Kurio

    0.03%

    Held 5th. 135K estimated branded searches, +22.7% vs prior month. Share 0 points.

  6. 6.Contixo

    <0.01%

    Held 6th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between LeapFrog and its closest rivals

How has branded search demand for LeapFrog changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for LeapFrog worldwide fell from 246K to 201K.
  • Across the 11 months ending August 2026, LeapFrog rose from 4th to 3rd among kids tablets worldwide.

How did search popularity change for kids tablets worldwide in August 2026?

  1. Estimated monthly branded searches for Contixo worldwide rose 18.8% over 11 measured months, from 1.6K to 1.9K in August 2026.

  2. Estimated monthly branded searches for Kurio worldwide fell 55.1% over 11 measured months, from 301K to 135K in August 2026.

  3. Estimated monthly branded searches for VTech worldwide fell 32.9% over 11 measured months, from 246K to 165K in August 2026.

  4. Estimated monthly branded searches for LeapFrog worldwide fell 18.3% over 11 measured months, from 246K to 201K in August 2026.

How is LeapFrog measured?

Brandwave collects information about searches that people make online using LeapFrog’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • leapfrog

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How the Brand Demand Index is measured

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