How popular isLeadpages in search?
In August 2026, there were an estimated 8.5K branded searches for Leadpages worldwide which is down 53.8% over the last 11 months. Leadpages holds 6.5% estimated Share of Search among landing page builders worldwide and is ranked 4th of 6 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
Carrd58.4%
ClickFunnels17.3%
Unbounce11.7%
Leadpages6.5%
Instapage3.4%Landingi2.7%
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Which landing page builders compete with Leadpages?
Share of Search by month for Carrd, ClickFunnels, Unbounce, Leadpages, Instapage, Landingi. The figures are in the table below the chart.
View monthly share of search table
| Month | Carrd | ClickFunnels | Unbounce | Leadpages | Instapage | Landingi |
|---|---|---|---|---|---|---|
| Oct 2025 | 39.4% | 26% | 14.7% | 9.6% | 5.2% | 5.2% |
| Nov 2025 | 37.4% | 24.7% | 16.9% | 11.1% | 4.9% | 4.9% |
| Dec 2025 | 47.3% | 20.7% | 14.4% | 9.3% | 4.1% | 4.1% |
| Jan 2026 | 51% | 18.2% | 12.7% | 10% | 4.4% | 3.6% |
| Feb 2026 | 51.3% | 18.5% | 12.9% | 9.8% | 3.9% | 3.7% |
| Mar 2026 | 47.5% | 20.5% | 14.2% | 9.7% | 4.2% | 4% |
| Apr 2026 | 50.5% | 17.9% | 14.9% | 9.7% | 3.5% | 3.5% |
| May 2026 | 53.7% | 18.4% | 12.9% | 8.4% | 3.7% | 2.9% |
| Jun 2026 | 56.4% | 16.1% | 13.6% | 7.5% | 3.9% | 2.6% |
| Jul 2026 | 58.7% | 16.6% | 12.4% | 6.3% | 3.3% | 2.7% |
| Aug 2026 | 58.4% | 17.3% | 11.7% | 6.5% | 3.4% | 2.7% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 58.4% | 76.9K | -3.1% | -0.3 points | |
| 2, held 2nd | 17.3% | 22.8K | +1.2% | +0.6 points | |
| 3, held 3rd | 11.7% | 15.4K | -7.8% | -0.7 points | |
| 4, held 4th | 6.5% | 8.5K | -0.12% | +0.2 points | |
| 5, held 5th | 3.4% | 4.5K | +0.9% | +0.1 points | |
| 6, held 6th | 2.7% | 3.6K | 0% | +0.1 points |
1.
Carrd58.4%
held 1st · 76.9K estimated branded searches · -3.1% vs prior month · -0.3 points
17.3%
held 2nd · 22.8K estimated branded searches · +1.2% vs prior month · +0.6 points
3.
Unbounce11.7%
held 3rd · 15.4K estimated branded searches · -7.8% vs prior month · -0.7 points
6.5%
held 4th · 8.5K estimated branded searches · -0.12% vs prior month · +0.2 points
3.4%
held 5th · 4.5K estimated branded searches · +0.9% vs prior month · +0.1 points
6.
Landingi
2.7%
held 6th · 3.6K estimated branded searches · 0% vs prior month · +0.1 points
Compare search popularity between Leadpages and its closest rivals
How has branded search demand for Leadpages changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Leadpages worldwide fell from 18.5K to 8.5K.
- Across the 11 months ending August 2026, Leadpages’ estimated Share of Search among landing page builders worldwide decreased from 9.6% to 6.5%.
- Across the 11 months ending August 2026, Leadpages’ estimated Share of Search among landing page builders worldwide peaked at 11.1% in November 2025 and was lowest at 6.3% in July 2026.
How did search popularity change for landing page builders worldwide in August 2026?
5 changes

In August 2026, ClickFunnels gained estimated Share of Search among landing page builders worldwide, from 16.6% to 17.3%.

In August 2026, Unbounce lost estimated Share of Search among landing page builders worldwide, from 12.4% to 11.7%.
Estimated monthly branded searches for Landingi worldwide fell 63.7% over 11 measured months, from 9.9K to 3.6K in August 2026.

Estimated monthly branded searches for Instapage worldwide fell 55% over 11 measured months, from 10K to 4.5K in August 2026.

Estimated monthly branded searches for Leadpages worldwide fell 53.8% over 11 measured months, from 18.5K to 8.5K in August 2026.
How is Leadpages measured?
Brandwave collects information about searches that people make online using Leadpages’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- lead pages
- leadpages
- leadpages landing page
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Is Leadpages your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.