Brandwave

Carrd vs Leadpages:Which is more popular by branded search?

In August 2026, Carrd had more branded searches than Leadpages among landing page builders worldwide. Carrd was estimated to have 76.9K branded searches compared to Leadpages’ 8.5K, and held a 58.4% Share of Search versus Leadpages’ 6.5%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among landing page builders worldwide in August 2026Which is more popular in search, Carrd or Leadpages?
Carrd58.4%76.9K searches
vs
Leadpages6.5%8.5K searches

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Which is more popular in search, Carrd or Leadpages?

Tools for publishing campaign landing pages, lead capture, and conversion-focused web experiences. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Carrd and Leadpages among landing page builders worldwide, by month

Share of Search by month for Carrd, Leadpages. The figures are in the table below the chart.

View monthly share of search table
MonthCarrdClickFunnelsUnbounceLeadpagesInstapageLandingi
Oct 202539.4%26%14.7%9.6%5.2%5.2%
Nov 202537.4%24.7%16.9%11.1%4.9%4.9%
Dec 202547.3%20.7%14.4%9.3%4.1%4.1%
Jan 202651%18.2%12.7%10%4.4%3.6%
Feb 202651.3%18.5%12.9%9.8%3.9%3.7%
Mar 202647.5%20.5%14.2%9.7%4.2%4%
Apr 202650.5%17.9%14.9%9.7%3.5%3.5%
May 202653.7%18.4%12.9%8.4%3.7%2.9%
Jun 202656.4%16.1%13.6%7.5%3.9%2.6%
Jul 202658.7%16.6%12.4%6.3%3.3%2.7%
Aug 202658.4%17.3%11.7%6.5%3.4%2.7%
Sep 2026——————

How has the Carrd and Leadpages comparison changed over the last 12 months?

  • Carrd was ahead of Leadpages in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Carrd’s estimated Share of Search among landing page builders worldwide moved from 39.4% to 58.4%, and its estimated monthly branded searches moved from 75.9K to 76.9K.
  • Across the 11 months ending August 2026, Leadpages’ estimated Share of Search among landing page builders worldwide moved from 9.6% to 6.5%, and its estimated monthly branded searches moved from 18.5K to 8.5K.

How did search popularity change for landing page builders worldwide in August 2026?

  1. Estimated monthly branded searches for Leadpages worldwide fell 53.8% over 11 measured months, from 18.5K to 8.5K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Carrd’s and Leadpages’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Carrd

2 branded search terms

  • carrd co
  • carrd website builder

Leadpages

3 branded search terms

  • lead pages
  • leadpages
  • leadpages landing page

How the Brand Demand Index is measured

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