Brandwave

How popular isKick in search?

In September 2026, there were an estimated 246K branded searches for Kick worldwide which is up 49.1% over the last 12 months. Kick holds 0.8% estimated Share of Search among game streaming platforms worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Twitch98.4%
  2. Kick0.8%
  3. YouTube Gaming0.53%
  4. Facebook Gaming0.11%
  5. Trovo0.11%
  6. DLive0.07%
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Where does Kick compete?

Kick is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Game streaming platforms2nd of 60.8%Shown below
Live streaming platforms2nd of 30.8%Show ranking

Which game streaming platforms compete with Kick?

Kick against game streaming platforms worldwide, by month

Share of Search by month for Twitch, Kick. The figures are in the table below the chart.

View monthly share of search table
MonthTwitchKickYouTube GamingFacebook GamingTrovoDLive
Oct 202598.5%0.44%0.44%0.11%0.2%0.29%
Nov 202598.3%0.53%0.53%0.11%0.2%0.29%
Dec 202598.3%0.53%0.53%0.13%0.2%0.29%
Jan 202698.4%0.53%0.44%0.13%0.2%0.29%
Feb 202698.6%0.54%0.36%0.11%0.16%0.24%
Mar 202698.4%0.53%0.44%0.13%0.16%0.29%
Apr 202698.2%0.79%0.44%0.11%0.13%0.29%
May 202698.3%0.8%0.53%0.11%0.13%0.11%
Jun 202698.5%0.8%0.44%0.11%0.11%0.07%
Jul 202698.7%0.65%0.36%0.11%0.11%0.06%
Aug 202698.4%0.97%0.36%0.09%0.09%0.05%
Sep 202698.4%0.8%0.53%0.11%0.11%0.07%

  1. 1.Twitch

    98.4%

    Held 1st. 30.4M estimated branded searches, -18.3% vs prior month. Share -0.1 points.

  2. 2.Kick

    0.8%

    Held 2nd. 246K estimated branded searches, -33.2% vs prior month. Share -0.2 points.

  3. 3.YouTube Gaming

    0.53%

    Held 3rd. 165K estimated branded searches, +22.2% vs prior month. Share +0.2 points.

  4. 4.Facebook Gaming

    0.11%

    Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Trovo

    0.11%

    Held 5th. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.DLive

    0.07%

    Held 6th. 22.2K estimated branded searches, +22.7% vs prior month. Share 0 points.

Compare search popularity between Kick and its closest rivals

Every comparison with Kick

How has branded search demand for Kick changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Kick worldwide rose from 165K to 246K.
  • Across the 12 months ending September 2026, Kick’s estimated Share of Search among game streaming platforms worldwide held steady, from 0.44% to 0.8%.

How did search popularity change for game streaming platforms worldwide in September 2026?

  1. Estimated monthly branded searches for Kick worldwide rose 49.1% over 12 measured months, from 165K to 246K in September 2026.

  2. Estimated monthly branded searches for DLive worldwide fell 79.8% over 12 measured months, from 110K to 22.2K in September 2026.

  3. Estimated monthly branded searches for Trovo worldwide fell 55.3% over 12 measured months, from 74K to 33.1K in September 2026.

  4. Estimated monthly branded searches for Twitch worldwide fell 18.3% over 12 measured months, from 37.2M to 30.4M in September 2026.

  5. Estimated monthly branded searches for Facebook Gaming worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.

How is Kick measured?

Brandwave collects information about searches that people make online using Kick’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • kick streaming

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How the Brand Demand Index is measured

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