Brandwave

How popular isFacebook Gaming in search?

In August 2026, there were an estimated 33.1K branded searches for Facebook Gaming worldwide which is down 18.3% over the last 11 months. Facebook Gaming holds 0.09% estimated Share of Search among game streaming platforms worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Twitch98.4%
  2. Kick0.97%
  3. YouTube Gaming0.36%
  4. Facebook Gaming0.09%
  5. Trovo0.09%
  6. DLive0.05%
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Which game streaming platforms compete with Facebook Gaming?

Facebook Gaming against game streaming platforms worldwide, by month

Share of Search by month for Twitch, Facebook Gaming. The figures are in the table below the chart.

View monthly share of search table
MonthTwitchKickYouTube GamingFacebook GamingTrovoDLive
Oct 202598.5%0.44%0.44%0.11%0.2%0.29%
Nov 202598.3%0.53%0.53%0.11%0.2%0.29%
Dec 202598.3%0.53%0.53%0.13%0.2%0.29%
Jan 202698.4%0.53%0.44%0.13%0.2%0.29%
Feb 202698.6%0.54%0.36%0.11%0.16%0.24%
Mar 202698.4%0.53%0.44%0.13%0.16%0.29%
Apr 202698.2%0.79%0.44%0.11%0.13%0.29%
May 202698.3%0.8%0.53%0.11%0.13%0.11%
Jun 202698.5%0.8%0.44%0.11%0.11%0.07%
Jul 202698.7%0.65%0.36%0.11%0.11%0.06%
Aug 202698.4%0.97%0.36%0.09%0.09%0.05%
Sep 2026——————
  1. 1.Twitch

    98.4%

    Held 1st. 37.2M estimated branded searches, +22.4% vs prior month. Share -0.3 points.

  2. 2.Kick

    0.97%

    Held 2nd. 368K estimated branded searches, +83.1% vs prior month. Share +0.3 points.

  3. Held 3rd. 135K estimated branded searches, +22.7% vs prior month. Share 0 points.

  4. Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Trovo

    0.09%

    Held 5th. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.DLive

    0.05%

    Held 6th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Facebook Gaming and its closest rivals

How has branded search demand for Facebook Gaming changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Facebook Gaming worldwide fell from 40.5K to 33.1K.
  • Across the 11 months ending August 2026, Facebook Gaming rose from 6th to 4th among game streaming platforms worldwide.

How did search popularity change for game streaming platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Kick worldwide rose 123% over 11 measured months, from 165K to 368K in August 2026.

  2. Estimated monthly branded searches for DLive worldwide fell 83.5% over 11 measured months, from 110K to 18.1K in August 2026.

  3. Estimated monthly branded searches for Trovo worldwide fell 55.3% over 11 measured months, from 74K to 33.1K in August 2026.

  4. Estimated monthly branded searches for Facebook Gaming worldwide fell 18.3% over 11 measured months, from 40.5K to 33.1K in August 2026.

  5. Estimated monthly branded searches for YouTube Gaming worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026.

How is Facebook Gaming measured?

Brandwave collects information about searches that people make online using Facebook Gaming’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • facebook gaming

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How the Brand Demand Index is measured

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Is Facebook Gaming your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.