Brandwave

How popular isKajabi in search?

In August 2026, there were an estimated 116K branded searches for Kajabi worldwide which is down 18.5% over the last 11 months. Kajabi holds 73.9% estimated Share of Search among community platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Kajabi73.9%
  2. Mighty Networks11.6%
  3. Circle9.2%
  4. Bettermode3.5%
  5. Discourse1.8%
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Which community platforms compete with Kajabi?

Kajabi against community platforms worldwide, by month

Share of Search by month for Kajabi, Mighty Networks, Circle, Bettermode. The figures are in the table below the chart.

View monthly share of search table
MonthKajabiMighty NetworksCircleBettermodeDiscourse
Oct 202571.2%16.6%8.3%2.7%1.2%
Nov 202574.2%14.2%8%2.3%1.3%
Dec 202575.1%14.5%6.7%2.4%1.3%
Jan 202674.7%14.2%7.6%2.3%1.2%
Feb 202677.2%12.1%7.1%2%1.6%
Mar 202673.8%14%8.4%2.3%1.5%
Apr 202674.1%14.2%8.3%1.9%1.5%
May 202676.4%12%8%2%1.6%
Jun 202672.9%14%9.3%2.3%1.5%
Jul 202672.9%14%8.8%2.8%1.5%
Aug 202673.9%11.6%9.2%3.5%1.8%
Sep 2026—————

  1. 1.Kajabi

    73.9%

    Held 1st. 116K estimated branded searches, -0.28% vs prior month. Share +1 points.

  2. 2.Mighty Networks

    11.6%

    Held 2nd. 18.2K estimated branded searches, -18.5% vs prior month. Share -2.4 points.

  3. 3.Circle

    9.2%

    Held 3rd. 14.4K estimated branded searches, +2.1% vs prior month. Share +0.3 points.

  4. 4.Bettermode

    3.5%

    Held 4th. 5.4K estimated branded searches, +22.1% vs prior month. Share +0.7 points.

  5. 5.Discourse

    1.8%

    Held 5th. 2.9K estimated branded searches, +20.8% vs prior month. Share +0.3 points.

Compare search popularity between Kajabi and its closest rivals

How has branded search demand for Kajabi changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Kajabi worldwide fell from 142K to 116K.
  • Across the 11 months ending August 2026, Kajabi’s estimated Share of Search among community platforms worldwide increased from 71.2% to 73.9%.
  • Across the 11 months ending August 2026, Kajabi’s estimated Share of Search among community platforms worldwide peaked at 77.2% in February 2026 and was lowest at 71.2% in October 2025.

How did search popularity change for community platforms worldwide in August 2026?

  1. In August 2026, Kajabi gained estimated Share of Search among community platforms worldwide, from 72.9% to 73.9%.

  2. In August 2026, Bettermode gained estimated Share of Search among community platforms worldwide, from 2.8% to 3.5%.

  3. In August 2026, Mighty Networks lost estimated Share of Search among community platforms worldwide, from 14% to 11.6%.

  4. Estimated monthly branded searches for Discourse worldwide rose 20.8% over 11 measured months, from 2.4K to 2.9K in August 2026.

  5. Estimated monthly branded searches for Circle worldwide fell 13.3% over 11 measured months, from 16.6K to 14.4K in August 2026.

Where does Kajabi compete?

Kajabi is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Video monetisation platforms4th of 52.1%Show ranking
Course creation platforms1st of 547.3%Show ranking
Course platforms1st of 547.3%Show ranking
Online course platforms1st of 547.3%Show ranking
Community platforms1st of 573.9%Shown above

How is Kajabi measured?

Brandwave collects information about searches that people make online using Kajabi’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

10 branded search terms

  • kajabi
  • kajabi ai
  • kajabi app
  • kajabi com
  • kajabi course
  • kajabi courses
  • kajabi online
  • kajabi online courses
  • kajabi platform
  • kajabi software

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How the Brand Demand Index is measured

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