Brandwave

Community platforms:Which brands are most popular in search?

In August 2026, Kajabi was the most searched among community platforms worldwide, with an estimated 116K branded searches and 73.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Kajabi73.9%
  2. Mighty Networks11.6%
  3. Circle9.2%
  4. Bettermode3.5%
  5. Discourse1.8%

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Share of SearchLeaderboard

Compare the platforms brands host communities on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among community platforms worldwide, by month

Share of Search by month for Kajabi, Mighty Networks, Circle, Bettermode. The figures are in the table below the chart.

View monthly share of search table
MonthKajabiMighty NetworksCircleBettermodeDiscourse
Oct 202571.2%16.6%8.3%2.7%1.2%
Nov 202574.2%14.2%8%2.3%1.3%
Dec 202575.1%14.5%6.7%2.4%1.3%
Jan 202674.7%14.2%7.6%2.3%1.2%
Feb 202677.2%12.1%7.1%2%1.6%
Mar 202673.8%14%8.4%2.3%1.5%
Apr 202674.1%14.2%8.3%1.9%1.5%
May 202676.4%12%8%2%1.6%
Jun 202672.9%14%9.3%2.3%1.5%
Jul 202672.9%14%8.8%2.8%1.5%
Aug 202673.9%11.6%9.2%3.5%1.8%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Kajabi

    73.9%

    Held 1st. 116K estimated branded searches, -0.28% vs prior month. Share +1 points.

  2. Held 2nd. 18.2K estimated branded searches, -18.5% vs prior month. Share -2.4 points.

  3. 3.Circle

    9.2%

    Held 3rd. 14.4K estimated branded searches, +2.1% vs prior month. Share +0.3 points.

  4. Held 4th. 5.4K estimated branded searches, +22.1% vs prior month. Share +0.7 points.

  5. 5.Discourse

    1.8%

    Held 5th. 2.9K estimated branded searches, +20.8% vs prior month. Share +0.3 points.

Compare search popularity between leading brands

Which brand is most popular in search among community platforms worldwide?

In August 2026, Kajabi was the most searched among community platforms worldwide, with an estimated 116K branded searches and 73.9% estimated Share of Search within this set. Mighty Networks is in 2nd place, 62.3 percentage points behind at 11.6% Share of Search.

Global community platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Kajabi71.2% → 73.9%77.2%Feb 202671.2%Oct 20251st
Mighty Networks16.6% → 11.6%16.6%Oct 202511.6%Aug 20262nd
Circle8.3% → 9.2%9.3%Jun 20266.7%Dec 20253rd
Bettermode2.7% → 3.5%3.5%Aug 20261.9%Apr 20264th
Discourse1.2% → 1.8%1.8%Aug 20261.2%Oct 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, Kajabi’s estimated Share of Search among community platforms worldwide increased from 71.2% to 73.9%.
  • Across the 11 months ending August 2026, Mighty Networks’ estimated Share of Search among community platforms worldwide decreased from 16.6% to 11.6%.
  • Across the 11 months ending August 2026, Circle’s estimated Share of Search among community platforms worldwide increased from 8.3% to 9.2%.
  • Across the 11 months ending August 2026, Bettermode’s estimated Share of Search among community platforms worldwide increased from 2.7% to 3.5%.
  • Across the 11 months ending August 2026, Discourse’s estimated Share of Search among community platforms worldwide increased from 1.2% to 1.8%.
  • Across the 11 months ending August 2026, Kajabi’s estimated Share of Search among community platforms worldwide peaked at 77.2% in February 2026 and was lowest at 71.2% in October 2025.
  • Across the 11 months ending August 2026, Circle’s estimated Share of Search among community platforms worldwide peaked at 9.3% in June 2026 and was lowest at 6.7% in December 2025.
  • Across the 11 months ending August 2026, Bettermode’s estimated Share of Search among community platforms worldwide peaked at 3.5% in August 2026 and was lowest at 1.9% in April 2026.

How did search popularity change for community platforms worldwide in August 2026?

  1. In August 2026, Kajabi gained estimated Share of Search among community platforms worldwide, from 72.9% to 73.9%.

  2. In August 2026, Bettermode gained estimated Share of Search among community platforms worldwide, from 2.8% to 3.5%.

  3. In August 2026, Mighty Networks lost estimated Share of Search among community platforms worldwide, from 14% to 11.6%.

  4. Estimated monthly branded searches for Discourse worldwide rose 20.8% over 11 measured months, from 2.4K to 2.9K in August 2026.

  5. Estimated monthly branded searches for Circle worldwide fell 13.3% over 11 measured months, from 16.6K to 14.4K in August 2026.

How the Brand Demand Index is measured

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