Brandwave

How popular isJ-Pillow in search?

In August 2026, there were an estimated 1.9K branded searches for J-Pillow worldwide which held steady over the last 11 months. J-Pillow holds 0.77% estimated Share of Search among travel pillow brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Sea to Summit44.4%
  2. Eagle Creek20%
  3. Therm-a-Rest20%
  4. Cabeau9%
  5. Trtl6%
  6. J-Pillow0.77%
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Which travel pillow brands compete with J-Pillow?

J-Pillow against travel pillow brands worldwide, by month

Share of Search by month for Sea to Summit, Eagle Creek, Therm-a-Rest, Cabeau, Trtl, J-Pillow. The figures are in the table below the chart.

View monthly share of search table
MonthSea to SummitEagle CreekTherm-a-RestCabeauTrtlJ-Pillow
Oct 202536.5%24.5%20%8.9%8.9%1.1%
Nov 202538.3%21%21%9.4%9.4%0.98%
Dec 202535.8%24%19.6%8.8%10.7%1.1%
Jan 202637.5%20.5%20.5%9.2%11.3%0.96%
Feb 202637.5%20.5%20.5%9.2%11.2%0.99%
Mar 202638.3%21%21%9.4%9.4%0.98%
Apr 202639.7%21.8%21.8%7.9%7.9%0.86%
May 202639.7%21.7%21.7%9.7%6.5%0.7%
Jun 202640.3%22.1%22.1%8.1%6.6%0.85%
Jul 202645.6%20.5%20.5%7.5%5%0.79%
Aug 202644.4%20%20%9%6%0.77%
Sep 2026——————

  1. 1.Sea to Summit

    44.4%

    Held 1st. 110K estimated branded searches, 0% vs prior month. Share -1.3 points.

  2. 2.Eagle Creek

    20%

    Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share -0.6 points.

  3. 3.Therm-a-Rest

    20%

    Held 3rd. 49.5K estimated branded searches, 0% vs prior month. Share -0.6 points.

  4. 4.Cabeau

    9%

    Held 4th. 22.2K estimated branded searches, +22.7% vs prior month. Share +1.4 points.

  5. 5.Trtl

    6%

    Held 5th. 14.8K estimated branded searches, +22.3% vs prior month. Share +1 points.

  6. 6.J-Pillow

    0.77%

    Held 6th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between J-Pillow and its closest rivals

How has branded search demand for J-Pillow changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for J-Pillow worldwide held steady at 1.9K.
  • Across the 11 months ending August 2026, J-Pillow’s estimated Share of Search among travel pillow brands worldwide held steady, from 1.1% to 0.77%.

How did search popularity change for travel pillow brands worldwide in August 2026?

  1. In August 2026, Cabeau gained estimated Share of Search among travel pillow brands worldwide, from 7.5% to 9%.

  2. In August 2026, Trtl gained estimated Share of Search among travel pillow brands worldwide, from 5% to 6%.

  3. In August 2026, Sea to Summit lost estimated Share of Search among travel pillow brands worldwide, from 45.6% to 44.4%.

  4. In August 2026, Eagle Creek lost estimated Share of Search among travel pillow brands worldwide, from 20.5% to 20%.

  5. In August 2026, Therm-a-Rest lost estimated Share of Search among travel pillow brands worldwide, from 20.5% to 20%.

How is J-Pillow measured?

Brandwave collects information about searches that people make online using J-Pillow’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • j pillow

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How the Brand Demand Index is measured

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