Brandwave

How popular isInsomnia in search?

In August 2026, there were an estimated 9.5K branded searches for Insomnia worldwide which is down 60.6% over the last 11 months. Insomnia holds 11.5% estimated Share of Search among API testing tools worldwide and is ranked 4th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. SoapUI32.8%
  2. Postman27.3%
  3. Bruno25.4%
  4. Insomnia11.5%
  5. Hoppscotch3%
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Which API testing tools compete with Insomnia?

Insomnia against API testing tools worldwide, by month

Share of Search by month for SoapUI, Postman, Bruno, Insomnia, Hoppscotch. The figures are in the table below the chart.

View monthly share of search table
MonthSoapUIPostmanBrunoInsomniaHoppscotch
Oct 202537.5%23.6%19%18.2%1.6%
Nov 202539.6%26.5%16.3%16%1.7%
Dec 202538.6%27.6%16.3%15.9%1.7%
Jan 202634.6%24.7%22.1%16.5%2.2%
Feb 202632.8%26.8%24.8%13.5%2.1%
Mar 202633.5%22.7%25.4%16.2%2.2%
Apr 202632.8%26.9%24.9%13.3%2.1%
May 202634.6%23.2%27%13.3%1.9%
Jun 202636.9%25.2%23.4%12.2%2.3%
Jul 202630.5%25.5%29%12.7%2.3%
Aug 202632.8%27.3%25.4%11.5%3%
Sep 2026—————

  1. 1.SoapUI

    32.8%

    held 1st · 27.3K estimated branded searches · +0.15% vs prior month · +2.3 points

  2. 2.Postman

    27.3%

    moved from 3rd to 2nd · 22.7K estimated branded searches · 0% vs prior month · +1.9 points

  3. 3.Bruno

    25.4%

    moved from 2nd to 3rd · 21.1K estimated branded searches · -18.5% vs prior month · -3.6 points

  4. 4.Insomnia

    11.5%

    held 4th · 9.5K estimated branded searches · -15.9% vs prior month · -1.2 points

  5. 5.Hoppscotch

    3%

    held 5th · 2.5K estimated branded searches · +19.4% vs prior month · +0.7 points

Compare search popularity between Insomnia and its closest rivals

How has branded search demand for Insomnia changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Insomnia worldwide fell from 24.1K to 9.5K.
  • Across the 11 months ending August 2026, Insomnia’s estimated Share of Search among API testing tools worldwide decreased from 18.2% to 11.5%.

How did search popularity change for API testing tools worldwide in August 2026?

  1. In August 2026, Postman overtook Bruno to rank 2nd among API testing tools worldwide, at 27.3%.

  2. In August 2026, SoapUI gained estimated Share of Search among API testing tools worldwide, from 30.5% to 32.8%.

  3. In August 2026, Hoppscotch gained estimated Share of Search among API testing tools worldwide, from 2.3% to 3%.

  4. In August 2026, Bruno lost estimated Share of Search among API testing tools worldwide, from 29% to 25.4%.

  5. In August 2026, Insomnia lost estimated Share of Search among API testing tools worldwide, from 12.7% to 11.5%.

How is Insomnia measured?

Brandwave collects information about searches that people make online using Insomnia’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • api testing insomnia
  • insomnia api
  • insomnia api testing
  • insomnia rest

Do you work for Insomnia? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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