Brandwave

API development tools:Which are searched most?

In September 2026, Postman was the most searched among API development tools worldwide, with an estimated 17.5K branded searches and 52.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Postman52.8%
  2. Swagger45.9%
  3. Hoppscotch1.2%
  4. Bruno0.09%
  5. Insomnia0.03%

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Share of SearchLeaderboard

Compare the api development tools people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among API development tools worldwide, by month

Share of Search by month for Postman, Swagger. The figures are in the table below the chart.

View monthly share of search table
MonthPostmanSwaggerHoppscotchBrunoInsomnia
Oct 202554.3%44.9%0.77%0.06%0.04%
Nov 202553.4%45.8%0.73%0.07%0.05%
Dec 202550.3%48.8%0.84%0.05%0.05%
Jan 202650.4%48.5%0.97%0.1%0.02%
Feb 202654.3%44.6%0.9%0.09%0.07%
Mar 202650%48.6%1.3%0.09%0.06%
Apr 202654.2%44.6%1.1%0.07%0.05%
May 202651%47.6%1.3%0.11%0.03%
Jun 202652.4%46.5%1%0.1%0.03%
Jul 202652.4%46.5%1%0.08%0.03%
Aug 202654%44.8%1.1%0.11%0.03%
Sep 202652.8%45.9%1.2%0.09%0.03%

This month’s ranking, September 2026

  1. 1.Postman

    52.8%

    Held 1st. 17.5K estimated branded searches, -8.9% vs prior month. Share -1.2 points.

  2. 2.Swagger

    45.9%

    Held 2nd. 15.2K estimated branded searches, -4.4% vs prior month. Share +1.1 points.

  3. Held 3rd. 390 estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.Bruno

    0.09%

    Held 4th. 30 estimated branded searches, -25% vs prior month. Share 0 points.

  5. 5.Insomnia

    0.03%

    Held 5th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among API development tools worldwide?

In September 2026, Postman was the most searched among API development tools worldwide, with an estimated 17.5K branded searches and 52.8% estimated Share of Search within this set. Swagger is in 2nd place, 6.9 percentage points behind at 45.9% Share of Search.

Global API development tools, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Postman54.3% → 52.8%54.3%Feb 202650%Mar 20261st
Swagger44.9% → 45.9%48.8%Dec 202544.6%Apr 20262nd
Hoppscotch0.77% → 1.2%1.3%May 20260.73%Nov 20253rd
Bruno0.06% → 0.09%0.11%Aug 20260.05%Dec 20254th
Insomnia0.04% → 0.03%0.07%Feb 20260.02%Jan 20265th

Each finding as a sentence

  • Across the 12 months ending September 2026, Postman’s estimated Share of Search among API development tools worldwide decreased from 54.3% to 52.8%.
  • Across the 12 months ending September 2026, Swagger’s estimated Share of Search among API development tools worldwide increased from 44.9% to 45.9%.
  • Across the 12 months ending September 2026, Postman’s estimated Share of Search among API development tools worldwide peaked at 54.3% in February 2026 and was lowest at 50% in March 2026.
  • Across the 12 months ending September 2026, Swagger’s estimated Share of Search among API development tools worldwide peaked at 48.8% in December 2025 and was lowest at 44.6% in April 2026.
  • Across the 12 months ending September 2026, Hoppscotch, Bruno and Insomnia held steady: their estimated Share of Search among API development tools worldwide each moved less than 0.5 percentage points.

How did search popularity change for API development tools worldwide in September 2026?

  1. In September 2026, Swagger gained estimated Share of Search among API development tools worldwide, from 44.8% to 45.9%.

  2. In September 2026, Postman lost estimated Share of Search among API development tools worldwide, from 54% to 52.8%.

  3. Estimated monthly branded searches for Insomnia worldwide fell 50% over 12 measured months, from 20 to 10 in September 2026.

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