Brandwave

How popular isSwagger in search?

In September 2026, there were an estimated 15.2K branded searches for Swagger worldwide which is down 33.3% over the last 12 months. Swagger holds 45.9% estimated Share of Search among API development tools worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Postman52.8%
  2. Swagger45.9%
  3. Hoppscotch1.2%
  4. Bruno0.09%
  5. Insomnia0.03%
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Which API development tools compete with Swagger?

Swagger against API development tools worldwide, by month

Share of Search by month for Postman, Swagger. The figures are in the table below the chart.

View monthly share of search table
MonthPostmanSwaggerHoppscotchBrunoInsomnia
Oct 202554.3%44.9%0.77%0.06%0.04%
Nov 202553.4%45.8%0.73%0.07%0.05%
Dec 202550.3%48.8%0.84%0.05%0.05%
Jan 202650.4%48.5%0.97%0.1%0.02%
Feb 202654.3%44.6%0.9%0.09%0.07%
Mar 202650%48.6%1.3%0.09%0.06%
Apr 202654.2%44.6%1.1%0.07%0.05%
May 202651%47.6%1.3%0.11%0.03%
Jun 202652.4%46.5%1%0.1%0.03%
Jul 202652.4%46.5%1%0.08%0.03%
Aug 202654%44.8%1.1%0.11%0.03%
Sep 202652.8%45.9%1.2%0.09%0.03%
  1. 1.Postman

    52.8%

    Held 1st. 17.5K estimated branded searches, -8.9% vs prior month. Share -1.2 points.

  2. 2.Swagger

    45.9%

    Held 2nd. 15.2K estimated branded searches, -4.4% vs prior month. Share +1.1 points.

  3. Held 3rd. 390 estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.Bruno

    0.09%

    Held 4th. 30 estimated branded searches, -25% vs prior month. Share 0 points.

  5. 5.Insomnia

    0.03%

    Held 5th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Swagger and its closest rivals

How has branded search demand for Swagger changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Swagger worldwide fell from 22.8K to 15.2K.
  • Across the 12 months ending September 2026, Swagger’s estimated Share of Search among API development tools worldwide increased from 44.9% to 45.9%.
  • Across the 12 months ending September 2026, Swagger’s estimated Share of Search among API development tools worldwide peaked at 48.8% in December 2025 and was lowest at 44.6% in April 2026.

How did search popularity change for API development tools worldwide in September 2026?

  1. In September 2026, Swagger gained estimated Share of Search among API development tools worldwide, from 44.8% to 45.9%.

  2. In September 2026, Postman lost estimated Share of Search among API development tools worldwide, from 54% to 52.8%.

  3. Estimated monthly branded searches for Insomnia worldwide fell 50% over 12 measured months, from 20 to 10 in September 2026.

Where does Swagger compete?

Swagger is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
API documentation tools2nd of 639.8%Show ranking
API development tools2nd of 545.9%Shown above

How is Swagger measured?

Brandwave collects information about searches that people make online using Swagger’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • swagger api
  • swagger api documentation
  • swagger development
  • swagger documentation

Do you work for Swagger? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Swagger your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.