Brandwave

How popular isImmuta in search?

In August 2026, there were an estimated 2.9K branded searches for Immuta worldwide which is down 34.1% over the last 11 months. Immuta holds 3.2% estimated Share of Search among data governance platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. OneTrust57.7%
  2. Collibra24.7%
  3. Alation13.4%
  4. Immuta3.2%
  5. Privacera0.98%
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Which data governance platforms compete with Immuta?

Immuta against data governance platforms worldwide, by month

Share of Search by month for OneTrust, Collibra, Alation, Immuta. The figures are in the table below the chart.

View monthly share of search table
MonthOneTrustCollibraAlationImmutaPrivacera
Oct 202558.4%25.1%11.2%4.1%1.2%
Nov 202554.5%28.6%12.8%3.1%1.1%
Dec 202554.4%28.5%12.7%3.1%1.3%
Jan 202654.1%28.4%12.7%3.8%1%
Feb 202657.3%24.4%13.3%4%1.1%
Mar 202659.4%25.6%11.4%2.7%0.94%
Apr 202657.6%24.6%13.4%3.2%1.1%
May 202658.6%25.1%11.2%4.1%1%
Jun 202659.1%25.2%11.2%3.3%1.1%
Jul 202659.1%25.3%11.3%3.3%1%
Aug 202657.7%24.7%13.4%3.2%0.98%
Sep 2026—————

  1. 1.OneTrust

    57.7%

    Held 1st. 51.9K estimated branded searches, +0.02% vs prior month. Share -1.4 points.

  2. 2.Collibra

    24.7%

    Held 2nd. 22.2K estimated branded searches, 0% vs prior month. Share -0.6 points.

  3. 3.Alation

    13.4%

    Held 3rd. 12.1K estimated branded searches, +22.2% vs prior month. Share +2.2 points.

  4. 4.Immuta

    3.2%

    Held 4th. 2.9K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Privacera

    0.98%

    Held 5th. 880 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Immuta and its closest rivals

How has branded search demand for Immuta changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Immuta worldwide fell from 4.4K to 2.9K.
  • Across the 11 months ending August 2026, Immuta’s estimated Share of Search among data governance platforms worldwide decreased from 4.1% to 3.2%.
  • Across the 11 months ending August 2026, Immuta’s estimated Share of Search among data governance platforms worldwide peaked at 4.1% in October 2025 and was lowest at 2.7% in March 2026.

How did search popularity change for data governance platforms worldwide in August 2026?

  1. In August 2026, Alation gained estimated Share of Search among data governance platforms worldwide, from 11.3% to 13.4%.

  2. In August 2026, OneTrust lost estimated Share of Search among data governance platforms worldwide, from 59.1% to 57.7%.

  3. In August 2026, Collibra lost estimated Share of Search among data governance platforms worldwide, from 25.3% to 24.7%.

  4. Estimated monthly branded searches for Immuta worldwide fell 34.1% over 11 measured months, from 4.4K to 2.9K in August 2026.

  5. Estimated monthly branded searches for Privacera worldwide fell 32.3% over 11 measured months, from 1.3K to 880 in August 2026.

How is Immuta measured?

Brandwave collects information about searches that people make online using Immuta’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • immuta

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How the Brand Demand Index is measured

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