Brandwave

How popular ishOmeLabs in search?

In September 2026, people searched for hOmeLabs by name about 2,400 times worldwide, a 26.3% increase from the previous year. These searches made up 0.14% of all global dehumidifier brand searches, placing hOmeLabs eighth out of eight brands. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. De'Longhi39.7%
  2. Midea32.4%
  3. Frigidaire17.7%
  4. Ebac4.6%
  5. Meaco3.5%
  6. Pro Breeze1.6%
  7. Ausclimate0.25%
  8. hOmeLabs0.14%
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Which dehumidifier brands compete with hOmeLabs?

hOmeLabs against dehumidifier brands worldwide, by month

Share of searches by month for De'Longhi, Midea, Frigidaire, Ebac, Meaco, hOmeLabs. The figures are in the table below the chart.

View monthly share of searches table
MonthDe'LonghiMideaFrigidaireEbacMeacoPro BreezeAusclimatehOmeLabs
Oct 202545.8%25%16.7%5.6%4.4%2.2%0.14%0.11%
Nov 202553.1%19.6%13.1%4.6%6.2%3.2%0.21%0.08%
Dec 202552.2%23.5%12.8%4.4%4.3%2.6%0.15%0.13%
Jan 202645%24.6%16.5%6.6%4.5%2.4%0.19%0.13%
Feb 202645.8%25%16.7%6.6%3.3%2.2%0.22%0.13%
Mar 202642.6%28.5%19.1%6%2.2%1.3%0.33%0.15%
Apr 202644.5%29.7%16.3%6.1%1.8%1.2%0.3%0.13%
May 202639%31.9%17.4%5.4%3%2.4%0.78%0.14%
Jun 202631.8%38.9%14.2%3.6%6.5%4.1%0.78%0.11%
Jul 202632.3%39.6%14.5%4.4%6%2.3%0.75%0.12%
Aug 202637.1%37.1%16.6%4.2%2.8%1.4%0.47%0.16%
Sep 202639.7%32.4%17.7%4.6%3.5%1.6%0.25%0.14%
  1. 1.De'Longhi

    39.7%

    Held 1st. 673K estimated branded searches, 0% vs prior month. Share +2.5 points.

  2. 2.Midea

    32.4%

    Held 2nd. 550K estimated branded searches, -18.3% vs prior month. Share -4.7 points.

  3. 3.Frigidaire

    17.7%

    Held 3rd. 301K estimated branded searches, 0% vs prior month. Share +1.1 points.

  4. 4.Ebac

    4.6%

    Held 4th. 78.4K estimated branded searches, +3.3% vs prior month. Share +0.4 points.

  5. 5.Meaco

    3.5%

    Held 5th. 60.2K estimated branded searches, +17.6% vs prior month. Share +0.7 points.

  6. Held 6th. 26.9K estimated branded searches, +2.7% vs prior month. Share +0.1 points.

  7. 7.Ausclimate

    0.25%

    Held 7th. 4.2K estimated branded searches, -50.6% vs prior month. Share -0.2 points.

  8. 8.hOmeLabs

    0.14%

    Held 8th. 2.4K estimated branded searches, -17.2% vs prior month. Share 0 points.

Compare search popularity between hOmeLabs and its closest rivals

Every comparison with hOmeLabs

12 comparisons

How has branded search demand for hOmeLabs changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for hOmeLabs worldwide rose from 1.9K to 2.4K.
  • Across the 12 months ending September 2026, hOmeLabs’ share of searches among dehumidifier brands worldwide held steady, from 0.11% to 0.14%.

How did search popularity change for dehumidifier brands worldwide in September 2026?

6 changes
  1. In September 2026, De'Longhi gained share of searches among dehumidifier brands worldwide, from 37.1% to 39.7%.

  2. In September 2026, Frigidaire gained share of searches among dehumidifier brands worldwide, from 16.6% to 17.7%.

  3. In September 2026, Meaco gained share of searches among dehumidifier brands worldwide, from 2.8% to 3.5%.

  4. In September 2026, Midea lost share of searches among dehumidifier brands worldwide, from 37.1% to 32.4%.

  5. Ausclimate’s share of searches among dehumidifier brands worldwide has lost ground for 3 months in a row, from 0.78% to 0.25% in September 2026.

  6. Estimated monthly branded searches for hOmeLabs worldwide rose 26.3% over 12 measured months, from 1.9K to 2.4K in September 2026.

How are hOmeLabs’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using hOmeLabs’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • homelabs

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How the Brand Demand Index is measured

Where does hOmeLabs compete?

hOmeLabs is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Dehumidifier brands8th of 80.14%Shown above
Beverage cooler brands6th of 80.29%Show ranking
Creator with pink hair and a pink jacket

Is hOmeLabs your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.