How popular isHalter?
In September 2026, people searched for Halter by name about 10,900 times worldwide, a 73.5% increase from the previous year. These searches made up 34.9% of all global virtual fencing and livestock collar searches, placing Halter second out of four collars. When we asked both ChatGPT and Google AI Overviews about virtual fencing and livestock collars, Halter appeared in all answers and was the second most recommended of the four.
Halter is the second most searched of 4 competitors and the second most recommended in AI answers.
NofenceShare of searches 54.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
HalterShare of searches 34.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
eShepherdShare of searches 9.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
VenceShare of searches 0.36%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
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Top virtual fencing and livestock collars in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Halter appeared in all five answers. Halter is the second most recommended of the four.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about virtual fencing and livestock collars
5 answers
Asked ChatGPT
“Which virtual fencing livestock collar should I buy?”
Asked ChatGPT
“What are the best virtual fencing livestock collar brands?”
Asked ChatGPT
“What's the best virtual fencing livestock collar for livestock management?”
Searched Google, AI Overview
“virtual fencing collars”
Searched Google, AI Overview
“livestock collars”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which virtual fencing and livestock collars compete with Halter?
Share of searches by month for Nofence, Halter, eShepherd. The figures are in the table below the chart.
View monthly share of searches table
| Month | Nofence | Halter | eShepherd | Vence |
|---|---|---|---|---|
| Oct 2025 | 56.3% | 32% | 10.7% | 1% |
| Nov 2025 | 52.6% | 36.6% | 9.6% | 1.2% |
| Dec 2025 | 45.3% | 40% | 13.7% | 1% |
| Jan 2026 | 50.5% | 37.8% | 10.7% | 1.1% |
| Feb 2026 | 45.4% | 41.9% | 11.7% | 0.95% |
| Mar 2026 | 36.5% | 53.8% | 8.9% | 0.81% |
| Apr 2026 | 40.8% | 48.6% | 10% | 0.61% |
| May 2026 | 47.9% | 39.7% | 11.8% | 0.55% |
| Jun 2026 | 47.2% | 40.3% | 12.1% | 0.45% |
| Jul 2026 | 48.8% | 39.9% | 10.7% | 0.63% |
| Aug 2026 | 47.6% | 41.9% | 10% | 0.46% |
| Sep 2026 | 54.9% | 34.9% | 9.8% | 0.36% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 54.9% | 16.8K | +24.3% | +7.3 points | |
| 2, held 2nd | 34.9% | 10.7K | -10.4% | -7 points | |
| 3, held 3rd | 9.8% | 3K | +5.7% | -0.2 points | |
| 4, held 4th | 0.36% | 110 | -15.4% | -0.1 points |
1.
Nofence54.9%
Held 1st. 16.8K estimated branded searches, +24.3% vs prior month. Share +7.3 points.
2.
Halter34.9%
Held 2nd. 10.7K estimated branded searches, -10.4% vs prior month. Share -7 points.
9.8%
Held 3rd. 3K estimated branded searches, +5.7% vs prior month. Share -0.2 points.
4.
Vence0.36%
Held 4th. 110 estimated branded searches, -15.4% vs prior month. Share -0.1 points.
Compare popularity between Halter and its closest rivals
Every comparison with Halter
11 comparisons
How has branded search demand for Halter changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Halter worldwide rose from 6.3K to 10.9K.
- Across the 12 months ending September 2026, Halter’s share of searches among virtual fencing and livestock collars worldwide increased from 32% to 34.9%.
- Across the 12 months ending September 2026, Halter’s share of searches among virtual fencing and livestock collars worldwide peaked at 53.8% in March 2026 and was lowest at 32% in October 2025.
How did search popularity change for virtual fencing and livestock collars worldwide in September 2026?
4 changes

In September 2026, Nofence gained share of searches among virtual fencing and livestock collars worldwide, from 47.6% to 54.9%.

In September 2026, Halter lost share of searches among virtual fencing and livestock collars worldwide, from 41.9% to 34.9%.

eShepherd’s share of searches among virtual fencing and livestock collars worldwide has lost ground for 3 months in a row, from 12.1% to 9.8% in September 2026.

Estimated monthly branded searches for Vence worldwide fell 45% over 12 measured months, from 200 to 110 in September 2026.
How are Halter’s branded searches counted?
10 search terms
Brandwave collects information about searches that people make online using Halter’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- halter app
- halter cattle
- halter cattle collar
- halter collar
- halter collars
- halter company
- halter cow collar
- halter cows
- halter farming
- halter virtual fencing
Do you work for Halter? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Halter compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Virtual fencing and livestock collars | 2nd of 4 | 34.9% | Shown above |
| Farm management software | 3rd of 10 | 19.4% | Show ranking |

Is Halter your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.